Interracial Relationships in Mississippi Masala Movie Review

Interracial Relationships in Mississippi Masala - Movie Review Example The concentration in Mississippi Masala will be on three key pieces of the film-the family’s removal from Uganda attributable to the â€Å"Africa for the Africans† ethnic purifying development began by the tyrant Idi Amin and their companionship with Okelo, the bigotry predominant inside truly minimized gatherings found in the shame against brown complexion inside the Indian family and the way in which the connection among Mina and Demetrius uncovers the prejudice installed inside their particular families. The background is fundamentally the Mississippi wide open with a long history of subjection and regulated prejudice, the waiting impacts of which keep on illuminating the film’s topical concerns.The constrained migration of Mina’s family from Uganda is a purposeful setting to the sentiment among Mina and Demetrius. The narrow mindedness that the Indian family faces in the tyrannical system of Idi Amin incidentally doesn't render them (though Mina) progr essively libertarian in their perspectives on race. In spite of their nearby close to home binds with the country of Uganda and their relationship with Okelo, a man who guarantees their sheltered flight in the midst of much racial profiling and mistreatment at extreme individual hazard, their hesitance to acknowledge their daughter’s relationship with an African American man shows the manner by which racial prejudice can abide in horrible cycles. In a to some degree comparative scene from the film, the figure of the Indian lodging proprietor is appeared to communicate a fake idea of solidarity between ethnic minorities when he faces the danger a possible claim from Demetrius and Tyrone. This evident kinship is broken when meeting Mina and Demetrius in Biloxi and learns of their undertaking. He maligns Demetrious and denies him of quite a bit of his business. Demetrius, thusly, records the claim that he has prior consented to forego on generosity further developing the threate ning vibe between the two networks.

Multicultural education scenario Essay Example | Topics and Well Written Essays - 750 words

Multicultural training situation - Essay Example How multicultural training would be regarded as viable here absolutely relies upon my endeavors. I would need to discover the specific courses through which their comprehension of training would increment and cause them to feel great with the current examinations. This will drive them to achieve instruction at their best and along these lines push forward with the nuts and bolts of their separate lives in a sensible manner. I would discover how they will be more compelling than they are at the present, and in this way offer them arrangements which depend on unadulterated rationale and understanding. For causing them to understand that instruction is the way to open any bolt inside their lives, I would guarantee that training is imparted inside them in a very issue free way, so is the situation with the 4 understudies who are having exceptional needs and need to acquire a lot of difficult work as time passes of their lives. Know that the youngsters who hail from the most unfortunate o f foundations would need to be considered for their training standards more than any other person. They would need to be given the exceptional accentuation which is desperately required these days. Inside the aegis of the study hall, these understudies would be upheld by support and extraordinary endeavors will be made to let them get to know different understudies in the homeroom too. What stays significant anyway is a dream to push forward throughout everyday life and get some answers concerning its various subtleties through difficult work, dedication and complete duty going to the fore. The sorts of exercises that should be possible inside the homeroom incorporate the creation up of gatherings which will involve understudies from various foundations so they have a superior comprehension and cooperation levels with each other. This would set the ball moving undoubtedly, and they would feel better at interfacing with the ones who are available inside their particular gatherings. P retend could be considered as one of the most cared for suggestions inside the exercises that could be instilled inside the study hall understandings, and this will make ready for the future achievement of the study hall over the long haul. Each gathering could permit the others (gatherings) to learn more on the grounds that each of these eventual ready to acquire the absolute best with the changing exercises that they have been offered with. The gatherings would subsequently connect the outcomes to the perception that has been reached upon, as it will aid a superior comprehension of how things shape up inside their separate domains and how genuine thought ought to be paid towards acknowledging where the other gathering has gotten its premise from, in the wake of arriving at the ideal outcomes (Davis, 2007). The learning digression is such a significant one for the 21 understudies inside this study hall setting since it shows more than unimportant instruction; it causes them to ackn owledge who they truly are basically. One of the most huge explanations for lecturing multicultural instruction lies in the way that it gets rid of the illness of generalizing inside the homeroom. About the entirety of the understudies comprehend that generalizing somebody because of one’s various foundation or only an infirmity isn't something which

Sample Case Study Astor Park Hotel

Sample Case Study Astor Park Hotel Case Study: Astor Park Hotel Aug 13, 2019 in Case Studies Introduction The Astor Park Hotel is one of the hotel facilities that has undergone gradual development since its construction as a university hostel. The property was acquired by Andrew Pimentel in 1979 and gave it its current name. The hotel, positioned at the Northwest Pacific, has grown to an executive level and one of the most precious in the region. Goldman had previously worked with Starwood Hotel as the Executive Vice President of Acquisitions and Development and made it reach its current status. He took the responsibility of convincing the current CEO and President of Starwood Hotels to buy Astor Park hotel, make it better and save it from bankruptcy. This paper analyzes the Astor Park Hotel Case Study. Firstly, the paper looks into the case facts and identifies the central issue. Secondly, the paper discusses alternative solutions to resolve the problem and, finally, it identifies the preferred solution and explains how it solves the problem. Brief Overview of Key Case Facts The primary key case facts at the Astor Park Hotel are the location, the property, the competition and the current operation. For instance, the park is centrally located and borders the exclusives of the Pacific neighborhoods; the Bay View Hills, De Pere and the Emerald. The location was advantageous since it offered the guests with the best supply of the first class office spaces. However, it was not premier, compared to other hotels like the Bay View Hills which are located at the beach. Nevertheless, the property at Astor Park comprised of the 257 all-suite that had 39 two bedroom suites, 177 one bedroom suites, 39 penthouses and two one bedroom suites (Poorvu, Segel, Lieb, 2001). On the same note, the park hotel had some standard amenities that included fax and modem lines, 27-inch remote controlled televisions, as well as voice mail systems. Similarly, other properties included deluxe accessories of the bathroom and the mulch line speakerphones. Moreover, the hotel offered beverages and foods in different varieties. The most common were the three meal Bay view Terrace, elegant dining Denmark room, and the Astor launch. Additionally, the meeting space of the hotel was maintained at a minimum of about five rooms that were separate and consisted of meeting rooms that could accommodate an approximate of 150 guests at a moment. Furthermore, the hotel had an outside swimming pool, an underground parking facility, as well as restaurants. Chat now Order now Looking at competition as the last fact case, the hotel had the primary competitive, as well as the secondary font of competition. For instance, the competitive set operated about 1672 rooms (Poorvu, Segel, Lieb, 2001). Hence, the business was suffering from the inefficiency and ineffectiveness of the management. Similarly, the business was undervalued and, thus, it was not attended to as required. For that case, the major strength of the hotel was considered to be levels of occupation. Identification of the Case Problem or Central Issue The main problem of the case was a result of the management inefficiencies and the positioning of the market of Astor Park Hotel. For instance, Goldman was convinced that the average daily rates, as well as the levels of occupancy, were the key measures of general strengths. Therefore, the levels of occupancy were necessary for both measuring the companys position in the local competitive market and for reflecting the industry patterns (Binder, 2002). On the contrary, the worst problem was the low rate of propertys occupancy. While Astor Hotel was 65%, the rest of the hotels were operating at over 70%. According to Goldman, the undisciplined management had let the park hotel away from the top tier. To defend his argument, he cited a deteriorating, as well as the inconsistent mix of the guest room on the turnover of the management and the floors of the park hotel. Furthermore, Goldman believed that there were certain situations and conditions in which the management of Starwood would not generate the performance that was of dramatic improvements from the Astor Park. It is seen that the costs that naturally overran were the beverage operations and the operations of food. More so, the above two lost over $320,000 in the year 1998 (Poorvu, Segel, Lieb, 2001). Similarly, the primary force that catapulted that loss was the money-losing weekend brunch and the generous staffing. On the same note, there was also the issue of discounted rooms in the analysis. In his arguments, Goldman calculated that 6% of all room nights were committed to the ownership related guests in the year1998 (Poorvu, Segel, Lieb, 2001). Although Goldman knew that the Starwood would finally enable the Astor Park to improve, he understood that not everything would be a bed of roses. Furthermore, he knew that the hotels were the riskiest ventures that required a very high amount of capital. Likewise, hotels were also characterized by complicated construction and design, as compared to other business ventures, such as office and retail projects. They had high uncertainties of occupancy levels, and the operation cost prices were not friendly either. In addition, its occupancy significantly depended on economic changes. Discussion of the Alternative Solutions to Resolving the Problem The first reliable solution to the Astor Park Hotel was to acquire the facility, the second and paramount solution that may otherwise act as an alternative was to reposition it. While in search for the solution, Goldman met Pimentel for negotiations (Wood Verginis, 1999). As a result, after two weeks they agreed to enter into a partnership. For that case, the organization included sharing of responsibilities, including those of management, as well as those of ownership interests. For instance, the distribution of preferred returns would be in the ratio of Starwood to Pimentel 9:1 and Pimentel would commit up to 20% of capital of equity (Poorvu, Segel, Lieb, 2001). The deal was very attractive to both parties. As a result, the underperforming hotel was to be offered to Starwood at a relatively cheap price. However, the accruing taxes were still being paid by Pimentel. Therefore, the success of the hotel from bankruptcy depended on the actions of both of them. .chat-now-banner { background: #ec5c63; position: relative; overflow: hidden; text-align: center; } .chat-now-banner::before { display: block; content: ''; position: absolute; left: -170px; right: 50%; top: 0; bottom: 0; background: #04b5af; transform: skewX(45deg); } .chat-now-banner table { position: relative; color: #ffffff; font-size: 16px; } .chat-now-banner .btn.btn-primary { background: #ffffff; font-size: 16px; font-weight: bold; line-height: 36px; color: #ec5c63; box-shadow: none; border-radius: 6px 0 6px 0; padding-left: .75rem; padding-right: .75rem; } .chat-now-banner-problem, .chat-now-banner-solution span { position: relative; } .chat-now-banner-problem { padding-left: 50px; } .chat-now-banner-solution { padding-right: 50px; } .chat-now-banner-problem::before { content: url('/images/banners/chat-img1r.png'); display: inline-block; vertical-align: middle; position: absolute; left: 20px; top: 50%; transform: translateY(-50%); } .chat-now-banner-solution span::after { content: url('/images/banners/chat-img2.png'); display: inline-block; vertical-align: middle; position: absolute; left: 110% } .chat-now-banner-solution span { white-space: nowrap; } .chat-now-banner td { text-align: center; } @media all and (min-width: 1600px) { .chat-now-banner-solution div { display: inline; } .chat-now-banner .btn.btn-primary { margin-left: 15px; } } @media all and (max-width: 1599px) { .chat-now-banner-problem, .chat-now-banner-solution span { line-height: 1; } .chat-now-banner-problem { line-height: 35px; } .chat-now-banner-solution { line-height: 35px; } .chat-now-banner td { vertical-align: top; padding: 20px 5px 10px; } } @media all and (min-width: 1250px) and (max-width: 1599px) { .chat-now-banner-problem span { display: block; } } @media all and (max-width: 1249px) and (min-width: 993px) { .chat-now-banner .btn.btn-primary { margin-left: 0; } .chat-now-banner { height: auto; max-width: 480px; margin: 0 auto; background: linear-gradient(to right top, #ec5c63 0%, #ec5c63 50%, #04b5af 50%, #04b5af 100%) } .chat-now-banner::before { display: none; } .chat-now-banner-problem { padding-right: 15px; } .chat-now-banner-problem::before { left: -1px; top: 87%; transform: translateY(-50%); } .chat-now-banner-problem span { display: block; position: absolute; right: 15px; } .chat-now-banner td { display: block; } .chat-now-banner td:nth-child(2) { display: none; } .chat-now-banner td:last-child { padding-top: 13px; padding-bottom: 17px; } .chat-now-banner td:first-child { text-align: right; } .chat-now-banner-problem { display: inline-block; padding-right: 15px; } .chat-now-banner-solution { width: 50%; } .chat-now-banner-problem { padding-right: 15px; } .chat-now-banner-solution { padding: 0; } } @media all and (max-width: 992px) { .chat-now-banner-problem span { display: block; } } @media all and (max-width: 699px) { .chat-now-banner .btn.btn-primary { margin-left: 0; } .chat-now-banner { height: auto; max-width: 480px; margin: 0 auto; background: linear-gradient(to right top, #ec5c63 0%, #ec5c63 50%, #04b5af 50%, #04b5af 100%) } .chat-now-banner::before { display: none; } .chat-now-banner-problem { padding-right: 15px; } .chat-now-banner-problem::before { left: -1px; top: 87%; transform: translateY(-50%); } .chat-now-banner-problem span { display: block; position: absolute; right: 15px; } .chat-now-banner td { display: block; } .chat-now-banner td:nth-child(2) { display: none; } .chat-now-banner td:last-child { padding-top: 13px; padding-bottom: 17px; } .chat-now-banner td:first-child { text-align: right; } .chat-now-banner-problem { display: inline-block; padding-right: 15px; } .chat-now-banner-solution { width: 50%; } .chat-now-banner-problem { padding-right: 15px; } .chat-now-banner-solution { padding: 0; } } @media all and (max-width: 519px) { .chat-now-banner-solution { width: 100%; } .chat-now-banner-problem { display: block; text-align: center; padding: 0; } .chat-now-banner-problem span { display: inline; position: static; } } @media all and (max-width: 459px) { .chat-now-banner::before { transform: skewX(55.1deg); left: 160px; } .chat-now-banner-problem::before { top: 50%; } .chat-now-banner-problem span { display: block; } } Need reliable and quick help with your paper? Connect us right now? Chat Now Repositioning would be critical because the capital requirements, as well as the rate of returns and the levels of occupancy. Therefore, it would be imperative to consider the type of customers who would be profitable. Similarly, the hotel management needed to segregate and segment the market by customers to enable repositioning to be done through offering catering services to a particular clique of customers in the area of Pacifico. In that case, the assets of Starwood would be of great help in terms of repositioning the Astor Park Hotel since the powerful assets were the portfolio of the brands that were well recognized. As a result, each Starwoods brand served a distinct hotel market segments. The Preferred Solution and Explanation of How it Solves the Problem The selected and preferred solution would be repositioning the hotel. Furthermore, the proper location of Pacific Northwest for the hotel would prove successful. Here, the brand is very new and exciting and, thus, would be a very attractive market. The repositioning would, however, improve the cash flow of the hotel. Similarly, it would include the setting and implementing distinct strategies that will be useful for hotel improvement. Repositioning a property of $33 million will do no harm as well. However, the only limiting factor with repositioning is property downscaling. Hence, repositioning will mean that the management fetches the rooms that are less expensive in the area and do a lot of renovations (OFallon Rutherford, 2011). If done properly, the market would support upscaling the property to cater for customers properly. On the other hand, the advantage of repositioning is that the level of occupancy will increase up to 70% with an average of about 68% (Poorvu, Segel, Lieb , 2001). As a result, Goldman took a pen and paper and started jotting the outstanding issues concerning the structure, repositioning and financing. The list was to highlight all the necessary issues that he would address at the meeting that was ahead of him. Still, the primary concerns were how the hotel could be repositioned given the market structure that he had proposed was to be attractive both to the equity partner and Starwood. However, the greatest issue was pulling the property out of bankruptcy the price that was reasonable, and be able to generate a return that was to be attractive for the shareholders (OFallon Rutherford, 2011). Conclusion Even with the current burden on Astor Park Hotel, Goldman is still convinced that the situation can be revived by various ways. For instance, one of the ways that he suggests and is bold about is selling the property for about $33 million to improve cash flow and increase its value. He also sees an advantage in positioning the property at a downscale as this will not give the pressure of renovating the asset. This, he says, will minimize overspending on the repositioning of the property. Selling the property to a private investor and received an 11% preferred return and a 90% share of the profit is also an option that Goldman suggests. Looking for custom case study? Then Writessay.org would be the best choice for you as it provides quality custom case study help for students.

Essay On Love God - 1597 Words

Have you ever said to yourself, If I can just be this and look like this, or if I can just get that job or be in the in crowd, then I will. How about this phrases, I want to be good and perfect enough for God to love me. STOP! God loves us even when we are hot messes, and living in our darkest times. I want to encourage you right now to throw away that attitude, and start believing that you are uniquely made and carve by God. You are enough, you can do and be anything God has instructed you to be. There is no-one like you and there s not going to be anyone other than how He made you. Can I just say whether or not if you believe my words or not, that God word says that you have been made and was chosen for a purpose. You are†¦show more content†¦I truelly admitt that, I had no self control over it and this addiction had led on into my early adulthood. I struggled with feeling like this constantly. I thought no one loved me, no one cared, no one even knew what I was going thr ough. I couldn t shake my thought patterns I had about myself. The feeling of depression and feeling inadequate was becoming my theme. I wanted to completely give up. I knew that the only way of being and feeling better I had to turn to the only One who could help me, and free me of all my guilt and shame, all the dirty things I allowed to take root. I didn t believe in the person I knew that I could be. Unitl God changed my whole outlook on life and the way I saw myself. He was forming and pieceimg me back together. I slowly began to love me again and knew that God loves me with an everlasting love. What I let fester in my mind and heart, I asked Him to purify my thoughts and allow me to see myself the way He sees me, beautiful, whole, treasured, restored and a conqueror in Him. I Stop allowing other people to trample over my heart, manipulate my thoughts and ultimately steal my joy. I never had those thoughts and feelings before and where did it come from. All it takes is one bad seed of self doubt to manifest itself inside of you, and it can open a flood gate to the enemy scemes. We must be able to recognize the devil plot when it comes and how we can withstand them when it does. We know that anything contrary to GodShow MoreRelatedFor the Love of God, Poe! Essay1359 Words   |  6 PagesIt is not at all surprising that so many of Edgar Allan Poe’s works explore such themes as death, eyes, the power of the dead over the power of the living, retribution, the human conscience, and especi ally death and murder. From his disturbingly morbid short story â€Å"The Telltale Heart† to the mysteriously supernatural poem â€Å"The Raven†, Poe’s tales are a direct byproduct of the mayhem experienced in his life, as well as his (arguably) psychologically-tormented mind. Though all of this author’s piecesRead More The God of Love: Eros Essay1010 Words   |  5 PagesIn Greek mythology, Eros is the god of love and beauty. When one falls in love, fate falls into the hands of this saintly figure. Many people fail to notice the presence of Eros, and both Robert Bridges’ poem â€Å"ΕÎ ¡ÃŽ ©ÃŽ £Ã¢â‚¬  and Anne Stevenson’s poem â€Å"Eros† focus on this forgotten god. Despite the focus of each poem being centered on Eros, Bridges uses literary techniques such as metaphor, elated language, and poem structure to enforce the idea that Eros is a dictator over human emotions, while StevensonRead MoreDo the Gods Love Humanity? Essay 1457 Words   |  6 Pagesbelieve that their gods love them, that they were created in the image of their gods to be inheritors, to one day join them in immortality, or even just as children who are loved and cared for. However, when examining the texts of ancient civilizations that offer stories about god to human interaction, it becomes questionable whether or not the gods actually had any sort or regard for humans other than as a pet or a servant. 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I have been fortunate to be raised Christian with many family members who are regularly active within the church. We are members of the Fairland Brethren in Christ Church in Cleona. I have always felt very welcomed and loved by that Christian body, even during my younger years when I was dorky and rejected by many ofRead MoreLove in Their Eyes Were Watching God by Zora Neale Hurston Essay1676 Words   |  7 PagesLove is different for each and every person. For some, it comes easy and happens early in life. For others, such as Janie in Their Eyes Were Watching God by Zora Neale Hurston, it happened much later in life after two unsuccessful marriages. Janie’s grandmother, Nanny raised Janie to be attracted to financial security and physical protection instead of seeking love. Nanny continually emphasized that love was some thing that was bound to happen after those needs were met; even though Nanny never marriedRead MoreEssay on Love in Zora Neale Hurstons Their Eyes Were Watching God869 Words   |  4 PagesLove in Zora Neale Hurstons Their Eyes Were Watching God The novel Their Eyes Were Watching God by Zora Neale Hurston (1937) is a search for self-fulfillment and true love. On a porch in a small town called Eatonville a story is told about an attractive African American womens journey. Her name is Janie Crawford. Her struggle to find companionship and herself starts as a young girl who had lost both of her parents. She lives with her grandmother who is a nanny for a wealthy white family. JanieRead MoreTheir Eyes Were Watching God: Janies Quest for Love Essay example2590 Words   |  11 PagesWatching God, the main character, Janie Crawford, is on a quest to find true love. Like many people, she begins her journey not knowing what love is. 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For Part II of this assignment, you will write an essay that summarizes what you have learnedRead MoreThe Message Of The Gospel Of Jesus Christ1333 Words   |  6 PagesROMANS ESSAY 2 The book of Romans well defined, detailed, sound doctrine and shows a powerful outline and message of the Gospel of Jesus Christ. Written by the Apostle Paul in Corinth. Paul wrote this letter to the Christian Church in Rome. Paul impacted the church in Rome presenting and giving them a clear presentation how and why we live this Christian life. Paul

Changes do not mean disrespectful - 600 Words

Changes do not mean disrespectful Changes in life are good for some people, they can make people more interesting to the society or sometimes they can exclude persons from it. Take decisions in life do not mean people are allow it to judge you, criticize, go back or put pressure to know the true of the changes. Certainly, people use to do this all the time; criticize its easy but you never know the circumstances. However, at the final of every single human’s life the true comes to the light and make it free to rest in peace for the rest of the life. Learn to respect decision without being judged is difficult, because by nature people tend to murmur and resist to the changes. Changes and decisions in a person cannot make you able to judge†¦show more content†¦Sometimes we can feel like related with feelings from others but we are not able to criticize and be disrespectful like the congregation with Mr. Hooper. Some of them discussed about what he said in the ceremony others were amazed how a simple bla ck veil can become such horrible thing on Mr. Hooper. By the other hand, humans by nature are afraid to changes and at the unknown. Sometimes those changes can be an object of ridicule like the case of Mr. Hooper and the habitants of Milford, whom took every opportunity to mock of him â€Å"One imitative little imp covered his face with an old black handkerchief,† (Hawthorne) all the village of Milford talked about the case of the black veil, they criticize, others like the imitative make laugh imitating Mr. Hooper. Although, those aptitudes were a disgusting form of disrespect with Mr. Hopper, who never showed his self to the habitants in a bad mood or disrespect just because He cannot see their faces. On the contrary, he was so polite and compassionate with every single habitant in the village. 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That question is one I will be looking more in depth and through the use of modern controversial issues, such as the Colin Kaepernick situation and public memory, I will further the understanding of how those issues bring about a positive or negative change. The ability for change and the freedom to speak and act on your will is a major theme and a cornerstone for this country, but on a moral standpoint one must take into account when it is appropriate to bring about these changes andRead MoreToni Cade Bambaras the Lesson: the Impact of Poverty on Education935 Words   |  4 PagesSylvia i s a poor student who resides in the ghetto of New York with her friends and family. The story begins in the summertime in New York, where the children are out of school, playing and having fun; but when a new neighbor Miss Moore move in, things change. Miss Moore is an educated African American woman, who embarks on an educational journey with the children. She realizes that the children lack experience and knowledge of a world outside of poverty, so she takes them on a trip outside their elementRead More Fathers Attitude of Love Towards Sinners. Essay1368 Words   |  6 Pagesrebellion. Humans are the only ones who lose everything. The son left for a far off country and threw away his inheritance with wild living. The sons careless behavior was simply a symptom of the deep desire to be his own master, to live independently, to do as he pleased. The spiritual meaning behind the parable shows mans rebellion against God. God does not oppose ones choice in choosing how to live. We as humans use all that God has granted us not for serving Him in obedience, but against His will. According

“Nature and the Physical World” Free Essays

Most common attitudes and behaviors today on nature greatly evolved during the Romantic Era. Before, in some European countries, people don’t usually celebrate any occasion related to nature. But today’s society, because Romanticism evolved, it greatly affects our perspective and approach towards nature. We will write a custom essay sample on â€Å"Nature and the Physical World† or any similar topic only for you Order Now When talking about nature in the Romantic Era, Rousseau is an important figure. He is the man who loves to be associated with nature. He would usually walk and explore nature related sites, climb mountains, and just simply communicate with nature. Rousseau is man of sensitivity, mood and even paranoia. In his time, he explored the agonies of love and the sentimental aspect of it. Love is the most popular feeling celebrated in the Romantic Era. This is known before as a relationship between two individuals and up to now; we use this as a common definition of Love. As we all know, when we encounter Romanticism, it reflects European society. Before, Europe is surrounded by tragic happenings, emotions not being expressed freely, and places where usually killings would take place. But now, it is safer, less hazardous, and even very much beautiful to explore. Mountains and forest or deep woods are no longer places to be afraid of. Instead these are places that are awesome to commune with nature and to be enjoyed and pondered on. Storms on the ocean are now being used as one of the most interesting subject on paintings, musical tones, poems, and writings. Before, things such as ocean storms, lightning, deep woods or mountain views are often being feared. No one would dare to draw closer to these things in fear of losing their lives. Another reason is the supernatural beliefs of people that these things were left unexplored. In the Romantic Era, romantics did not just arouse the sensitivity of emotions, but also it aroused the sensitivity to nature. People have come to realize that communicating with nature could improve one’s lifestyle and belief. Nowadays, people would explore nature and its wilderness, and they usually feel the overwhelming calmness and relaxation that it provides. It has proven that the shift in attitude towards nature is powerful and really can offer long-lasting serenity and positive perception within self. Another important figure during the romantic era is William Wordsworth. Romantic Era in poetry is centered with man’s relationship with nature and the fascination of man with Mother Earth. For Wordsworth, the definition of Romanticism is the passionate relationship towards nature and its wonder and wilderness. In his time, the word â€Å"pantheism† was stated. Because Wordsworth made to reflect his naturalistic attitude in his works, modern Pantheists described it now that God is called life of all, nature, earth and the universe. Pantheists have deep admiration and respect of all living things around us, even the forces outside the earth or in the universe. But Wordsworth did not focus mainly on these things. What he focused on is the appreciation and love for beauty and exquisiteness of Mother Earth and nature. Wordsworth, just like Rousseau, would often go for walks, exploring the beauty of life around us. He would also climb mountains and the most common is his paying attention to the things related to nature that an ordinary individual would often miss in his everyday life. What he often witnessed when he is outdoors, was the overall feeling of calmness and serenity in times of agony and loneliness. We could tell that the love, peace and comfort that Wordsworth is getting from nature is actually the feeling we get every time we call for God. In the Romantic Era, we could probably come across an identical observation, because during this time Industrialization is also emerging and became one of the most attended things by people. Probably, just like Wordsworth, people would also love to go out of the city and search for peace and quietness in one place; just like what Mother Nature provides. These things were what poetry is during these times and even up to now. People tend to find a place where they can relax and be away from all the hard works, materialism, and aristocracies. A place where they can celebrate life and enjoy living as a free individual. In Wordsworth time, nature as described to provide these things would not probably be accepted; for a reason that during these times Church controls almost everyone and everything. Maybe people have tried but it was not socially accepted and anyone who must have caught doing this was branded as deviating from what society’s norm is dictating. Rousseau and Wordsworth, as well as some other Romantic poets and figures, have only one inspiration; Mother Nature and all the living things surrounding us. The paintings, poems, pictures and writings done during these times will probably make us realize how important it is to be away, even for sometime in the materialistic world. These things will also be our heaven in seeking comfort, peace and calmness within ourselves. Jut like poets and figures in the Romantic Era, we will perceive nature as the only thing that will give us no worries no matter what we lose, no matter what the circumstance is. It is the only thing that others cannot get from us, because it will just stay within us; in our hearts and in our minds. References: http://www.wsu.edu/~brians/hum_303/romanticism.html http://www.customessaymeister.com/customessays/Poetry/3389.htm    How to cite â€Å"Nature and the Physical World†, Essay examples

Questions and Answers on Intermolecular Forces free essay sample

Intermolecular forces written response Hexane and Water do not mix. When the two substances are combined they separate into layers in the same manner oil and water do. Explain why this is? Well to begin with this, these two things are very dissimilar. Water is considered polar and secondly hexane is considered non-polar. Polar and non-polar cannot mix together they are to different substances. Polar solutes will dissolve in polar solvents and non-polar solutes will dissolve in non-polar solvents, this is where the expression ‘like dissolves like’ comes from. When theses two substances are combined they form different layers and this is because hexane is denser then water. Another very important reason to remember is that water is only soluble with nitrogen, fluorine, and oxygen. These two liquids are said to be immiscible. Water and oil will not mix for the same reason water is polar and oil is non-polar and for the same exact reason they are not mixable in a solution. We will write a custom essay sample on Questions and Answers on Intermolecular Forces or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Methane, ammonia and water are chemically similar. Yet the three substances have very different boiling points. Explain why this is true? This is due to the bonding between the molecules. The stronger they are the hotter you must make the liquid to cause it to boil. Intermolecular forces are the forces between the molecules of a substance. If a substance has very strong intermolecular forces, it is likely to be a solid, and if it has very weak intermolecular forces it is more likely to be a gas, and this is because there would be less attraction among the molecules (strong intermolecular force=more attraction between molecules). As you know, when you boil something, you are changing it from a liquid to a gas which means you would want to decrease the attraction among the molecules of the substance by adding energy. If a substance has intermolecular forces that are stronger, you would need more energy to overcome the forces which means it would have a higher boiling point (higher boiling point=higher temperature=more heat=more energy). The opposite is also true. If a substance has weaker intermolecular forces, less energy is required to decrease the attraction among the molecules and therefore it would have a lower boiling point. Ammonia and water have higher boiling points due to hydrogen bonding. Methane has a low boiling point because it belongs to the weakest London dispersion forces.

Ford Pinto Case Essay Example

Ford Pinto Case Paper Varian Patella Philosophy 131 Michael F. Martin 03/08/2010 The Ford Pinto Case and Utilitarianism In this essay, I will talk about the ford Pinto case, and how the information was withheld from public in order to save company from huge losses and at the same time keep companys reputation Intact. I dont think the decision of the ford company to with hold the information about the safety-issue of the car for which they were already aware of; was the right thing to do. I agree. As a utilitarian the only thing In my mind should be to evaluate the issue solely by utility in providing happiness, neural welfare or pleasure as summed among all sentient beings. The basic ethical principle of this theory is of consequences, weighing them up to determine how every person involved in any event, issue, proposal, project and so forth, would be affected. The aim in doing so would be to decide on a morally right action, one that would result In the greatest overall positive consequences for everyone So every aspect must be examined to evaluate potential good and bad outcomes; If the goods outweigh the beads, then morally, the action can be deemed right. If there are more ad consequences predicted, then the opposite applies. A utilitarian should evaluate the situation based on long term as well as short term consequences. We will write a custom essay sample on Ford Pinto Case specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Ford Pinto Case specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Ford Pinto Case specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Although the ford management knew the design flaws; still the design was approved which shows that they ignored the greatest overall utility benefit. The management had Just aimed to design a car which could be sold at competitive prices by keeping lowest costs regardless of the safety of the passengers. If the case is evaluated on the basis of long term consequences, the information about the issue regarding the safety was owning to come out sooner or later. That is directly going to affect companys reputation throughout the world as a car manufacturer. I believe that even for designing an economic car the safety standards should be carefully considered. Ford should design the car with complete accident-proof feature regardless of dollar spent on It. It Is ethically wrong that the company looks its benefits first and designs such a car and places value on life. It is the corporate social responsibility of the company to see the interest of the consumers first and then look for its own benefits. In addition, at the end the loss was incurred by the company by having to recall the defective cars. Therefore, social responsibility is also important for the long term survival of the company. The cost/benefit analysis In the ford pinto case puts value on the human life. Is that even possible? On what basis should the value of the person be counted? These was certainly a wrong assumptions made during the analysis. Human lives are invaluable because there is no limit to the capabilities and the potential abilities of a human being. In addition to that, the emotional losses to he family of the injured had to be accounted for as well. It also didnt include loss of earnings due to the injury to the family members. The act utilitarian approach requires that we determine what will maximize good consequences. The good consequences In our case would not only De a canapà ©s car out also a sates car. People would rather pay few dollars more if it is going to increase safety. The managers at Ford did not think that making safer cars would have resulted in more good consequences than making cheaper car. This shows that production of Ford Pinto car was unethical as any utilitarian would agree. Hence, the creation of the Pinto did not fit the ethical requirements of utilitarianism due to the fact that the overall costs in terms of long-term payouts and the negative reputation that the Pinto attached to the Ford brand name. Argument: In a situation such as this, one had to make a decision. Cost/benefit analysis seemed to be the most effective way to evaluate the case. The process was followed and although it is morally not the right thing to do, it had to be done for the benefits of the majority at a cost of minority. Defense: I think everyone has the right to say when it comes to safety of their own self. What wrong has minority done so that they have to face the consequences of others action? They certainly dont deserve it and majority doesnt have any right to make decision on others. As a solution in this case, right thing would have been to reveal the concerns regarding the car safety to the public and let them decide if they want to take any chances with safety issues. That is for the cars not already sold. The cars that were already sold, company could have recalled all the cars. Yes, it would have cost the company a lot but over a longer period of time the same case could turn into an advantage for them. As the people will start to believe that ford motor companys aim is to provide the best possible car and they wont at any cost compromise on that. The memo case will instill faith in public that company is ready to lose millions of dollars to provide a good secure vehicle which they can drive without having to worry about the safety. That in turn will blossom their business and that would over weigh the loss that they made during the memo case quite easily.

George W. Bush Essays - Bush Family, Livingston Family, Free Essays

George W. Bush Essays - Bush Family, Livingston Family, Free Essays George W. Bush 03-16-00 George W. Bush If I had to choose a candidate based on, background, position on issues, and intangibles I think it would be George W. Bush. I would choose George W. Bush because he supports some issues that Im interested in and he seems like the kind of guy who will do a good job. I think that with George W. Bush as president, the United States will become a better place for everyone. In this essay I will discuss why I think he would be a good president based on issues, background and his intangibles. I also support George W. Bush because he has a good background. Not only was he involved in politics, but he is has also been involved in business. This is a well educated well experienced man. Here is some background information on George W. Bush that shows some of the things that he has done to this day, he was born July 6, 1946 and grew up in Midland and Houston, Texas. He received a bachelors degree from Yale University and an MBA from Harvard Business School. He served as an F-102 pilot for the Texas Air National Guard. He began his career in the oil and gas business in Midland in 1975 and worked in the energy industry until 1986. After working on his fathers 1988 presidential campaign he assembled the group of partners that purchased the Texas Rangers baseball franchise in 1989 and which later built the Rangers new home, the Ballpark at Arlington. He served as managing general partner of the Texas Rangers until he was elected Governor on November 8, 1994, with 53.5 percent of t he vote. Governor Bush and his wife, Laura, a former teacher and librarian who grew up in Midland, live in the historic Governors Mansion in Austin with their 18 year old twin daughters, Barbara and Jenna, their dog, Spot, and their three cats, India, Cowboy and Ernie. Governor Bush is a Methodist and has served on the boards of various charitable, business and civic organizations. To this day George W. Bush remains as the governor of Texas, and has done many good things for the state of Texas. One of the biggest things that made me notice George W. Bush, was his ideas on taxes. He basically wants to replace the current five rate structure of 15, 28, 31, 36, and 39.6 percent with four, lower rates: 10, 15, 25, and 33 percent. Although some of the other candidates also support a tax cut plan, some of them have ridiculously low rates, Keyes wants to abolish income tax and Buchannon wants to have a flat 16 % rate, lets face it, these are to low and that would not give enough funding for the government, then programs regarding education, health care, and defense would be greatly affected. Then there are other candidates who support tax cuts, but only directed to those who make lower incomes, and that is not fair. So as you can see George W. Bush has a plan that can benefit everyone and it wont have a negative effect on the economy. Another issue that makes me support George W. Bush is his ideas on gun laws. I think that his gun laws would make this country allot safer and it wo uld save allot of lives. George W. Bush basically shares some of the same ideas on some important issues and that is my biggest reason for supporting him. Another thing that is great about George W. Bush is that he has good leadership skills and he does what is good for the people. He is a loving family man that has done so many good things for the state of Texas and I think that he would do a good job at being president. He also seems like a caring man due to all the things he has done for children in Texas, it really looks like he is focusing on the well being of the nations children, and that shows that he is a caring person. Also, he is not negative campaigning, so that shows that he has faith in his ideas and himself. This is the kind of president that I

Disneyland in Qatar (Global Marketing Plan) Case Study

Disneyland in Qatar (Global Marketing Plan) - Case Study Example The strategic fit of the market opportunity to the company’s capabilities has been highlighted. The report ends with the identification of a market opportunity in the Qatari market that is worth pursuing, which becomes the stated objective of the global marketing strategy plan. Introduction For organizations to maintain competitiveness, they need to adapt to the diverse needs of customers as well as the communities within which they operate. Foreign investment is a costly move that requires a large capital outlay. An organization has to set strong marketing strategies to enhance its survival. It is important to evaluate the important aspects of the internal environment that may influence success such as the organizational structure, the product line which is the theme park in this case, the status of the market, as well as the distribution and supply chain. Moreover, assessment of the external environment is significant in the planning process especially when the organization plans to venture in to the global market. The PESTEL analysis helps managers to set strategies to cope with challenges in the operating environment. The SWOT analysis helps managers to capitalize on their strengths to utilize available opportunities as well as to realize the weaknesses that need to be addressed. It is also an important planning tool for establishing potential threats in advance. These analyses will be significant in determining the strategic fit of Disney to establish a theme park in the emerging Qatari market. Internal Situation Company Structure Walt Disney Company operates in a functional structure with several affiliates and subsidiaries in different countries globally. The various sections include; theme parks, resorts, media networks, amusement studios, consumer goods and interactive media services. These sections provide different products under centralized management. Disney’s theme parks control a wide resource base with regards to materials that are significant in generating value for customers (Keller, 2001). Tangible assets are supplemented by intangible assets such as a strong brand name, brand equity, patent rights and customer loyalty. Each resource is uniquely positioned to serve a particular group of consumers and hence difficult to imitate. Disneyland was able to strategically develop capabilities that can be utilized in a competitive environment, for example, copyrights have helped in the retention of profits for every character in its studios (Capodagli & Jackson, 1999). Disney’s Theme Park The theme park comprises of mainly entertainment attractions and rides suitable for family leisure. The theme park entertainment is suitable for adults and children. Generally, creativity management has been significant in the success of Disney’s theme parks (Mulcaster, 2009). The theme park strategy was developed in 1952 and took advantage of the tremendous impact of television in awareness creation among consumers. Since then, the eleven theme parks have been established globally mainly in the US, Europe and Asia. Innovation and target oriented approach have significantly contributed to the growth of the Disney theme parks (Wasko, 2004). Current Market for the Theme Parks The current market for Disney’s products is based on people’s willingness and ability to spend on entertainment and leisure. The them

Haematology Essay Example | Topics and Well Written Essays - 500 words

Haematology - Essay Example Once these mechanisms fail and the cells reproduce without control, cancers are the resultant to a deadly organism as a whole. (Mutimer, 2000, p. 59) Proliferation can be understood by two characteristics 1) Cell growth and 2) Cell division. Both occur as a result by increment in number of cells. Proliferation, as appropriated within the study of cancer, refers to an autonomous process of growth and spread, internally driven but externally controlled. Danger arises when the controls fail and the natural proliferation of cells produces excessive reproduction. Young, immature (unspecialised) cells take on individual characteristics and reach their mature (specialised) form and function". (Cancer2006) Dr. Anderson describes that "correct differentiation of embryonic cells is essential in order to structure the cells associated with the complex environment of embryo. Failing to replicate the full range of normal developmental signals is likely to have disastrous consequences. Providing some but not all of the factors required for embryonic stem cell differentiation could readily generate cells that appear to be normal (based on the limited knowledge scientists have of what constitutes a "normal cell type") but are in fact quite abnormal". (Condic, 2002) Maureen (2002) in her article further talks about differentiation in terms of differentiated cells that transplant incompletely while runni

Why Nestle Is Multinational Corporate Marketing Essay

Why Nestle Is Multinational Corporate Marketing Essay Introduction to MNC (Multinational Corporate) MNC (Multinational corporate) known started from 17th century which traces origin from Dutch East India Company. And this corporate structure more widely functioned in 21th century. According to Stuart Wall, Sonal Minocha and Bronwen Rees (2010), MNC (Multinational corporate) is a company that has headquarters in one country but has operations in other country. MNC had defined by Dunning (1993) MNC are engages in FDI (Foreign Direct Investment) and owns or controls value-adding activities in more than one country. Typically the multinational would not just own value-adding activities, but might buy resources and create goods or services in a variety of countries. Multinational Corporate in 2007 an estimated 79000 multinational corporate, collectively controlled a total of around 800000 foreign affiliates, employed almost 82million people worldwide and accounted for sales revenue of over $31 trillion, some 11% of world GDP. . (Stuart Wall;SonalMinocha and Bronwen Rees. 2010. pg. 31). Foreign Direct Investment (FDI) is any forms that investor earns interest in corporation which functions outside of the domestic territory of investor. Besides that, foreign direct investment needs a relationship between a parent company and it foreign subsidiary. It is also gives rise for multinational corporate based on their report Economy Watch (2010). What is Globalization? Globalization means businesses transaction around the world. Research (Global Education, 2009) has shown that globalization have many meanings and definitions, but mostly known as the greater movement of people, goods, capital and ideas affected by the increments of the economic integration which in turn is propelled by the increasing trades and investments. It is like moving towards living in a borderless world. There has always been a sharing of goods, services, knowledge and cultures between people and countries. In recent years, the improvement of technologies and a reduction of barriers mean the speed of exchange is much faster. Globalization provides lots of different types of opportunities and challenges (Global Education, 2009). Why Nestle is Multinational Corporate? Nestle is a multinational corporate since the headquarter is located in Switzerland but operates businesses in the many other countries over the world such as Europe, United State, China, Malaysia, Hong Kong etc. As we know, Nestle is an infants product. Besides producing infants, Nestle has also produces some other products such as chocolate, yogurt drink, cornflakes, ice-cream etc which can easily found in supermarkets all over the world. Introduction to Nestle In 1860s, a pharmacist named Henri Nestle had succeeded developed a food for babies whom are unable to breastfeed. And his first success was to be able to feed a premature infant who could not tolerate his mothers milk or any of the usual substitutes. (Nestle, 2010) In 1867, he adopted his own coat of arms as a trademark in 1867. In German Nestle means little nest. The Nestle symbol is universally understood to carry the meaning of nurturing and caring, security, nourishment and family bonding. These attributes are still the guiding legacy for the company Henri Nestlà © founded which fulfills the commitment to Good Food, Good Life. The Nestlà © Coat-of-Arms Sources: Nestle Sdn Bhd 2010 In 1905 Nestlà © work together with the Anglo-Swiss Condensed Milk Company, the year after Nestlà © added chocolate to its line of foods. The newly formed Nestlà © and Anglo-Swiss Milk Company had factories in the Spain, Germany, United States and Britain. Soon, the company had full-scale manufacturing in Australia with warehouses in Hong Kong, Singapore and Bombay. Most production still took place in Europe. (English Tea Store, 2004-2009) At first, Nestle business was mainly based on milk and dietetic foods for children. Then, Nestlà © grew and diversified its range of products, through acquisitions and mergers with the already famous brands of that time. For example, the manufacturing of LACTOGEN began in 1921, and in the same year, a beverage containing wheat flour was marketed under the brand name MILO. In 1938, NESCAFÉ was introduced to the as the first instant coffee. Then, in 1947, Nestlà © merged with the MAGGI Company. Currently, Nestle is still having their principles, which to provide the best products throughout the world. As the leading Food, Nutrition, Health and Wellness Company, Nestlà © provides the best food for anytime of day and for anytime of your life. Nestlà © has grown to become the worlds largest food company which offers more than 8500 brands and 10000 products throughout the whole world. With its headquarters in Vevey, Switzerland, Nestlà © has more than 456 factories in more than 80 countries and having more than 283,000 employers. (Nestle Products Sdn Bhd , 2010) Actual impact of globalization on Nestle PESTLE analysis which contains of political, economic, social, technology, legal and environment analysis which consist of external environmental. It is a useful analysis to understanding the situation of a company in an industry. Political analysis The stability of political in a country will be under the consideration by NESTLE to build a plant that can operates NESTLEs factories that considering the countrys political stability, good tax incentives as well as its skilled workforce, NESTLE chose Malaysia to be the site of another regional manufacturing centre for NESCAFE (Mr. Josà © Lopez, Executive Vice President, Nestle S.A. responsible for global operations and GLOBE (Nestlà ©s Global Business Excellence Programmer)). Economic Analysis The important of economic factors will leads to the strength of consumer spending. For example, in recession economy, people might cut of their budget to consume household stuff rather than unnecessary stuff such as chocolate. Americans likes luxury chocolates, a new premium line of cacao which is called Nestle Treasures God had launched in order to cash in on the recession. Social Analysis Even though Nestle as a multinational corporate which operates their business in the other country, but do respect to peoples culture and traditional which is a corporate that think global, act local by working hard to integrate itself into the cultures and traditions of the country. For example, Kit-Kats formula is almost different everywhere. A Russian Kit-Kat is smaller than a Bulgarian, but less sweet than Germanys Kit-Kat. While in Japan, the strawberry Kit-Kat is all the rage. Technology Analysis As the technology of recently changed rapidly in global, Nestle have attracted people to purchasing their products by using advertising. For example, Kit-Kat have been advertised by attracting youngster or child because it is a sweeten tid-bits. Infants foods advertisement is to attracted housewife to purchase it to given their child a healthy life. Recent research on technology analysis (Nestle Policy and Environmental sustainable) (2008) reports shown that during the manufacturing process, Nestle had using efficient technologies to ensure that there is no wasted energy while producing products. In addition, to control the eliminate emission including the greenhouse gases. Legal Analysis In 1996, Nestle was the first multinational corporate that voluntary for Halal certification for its own food products. Those food products that exported to the other countries were certified as Halal products. As a global food company like Nestle, hygiene is a must. Since Nestle has the Halal certification and hygiene was the procedure which contain in that certificate. Besides that, health and safety were the principle that keeps by Nestle. While provided employees to minimize risks in their personal lives, Nestle had always emphasize each of their employees about to change the employees attitudes towards personal safety. Environmental Analysis Nestle always committed to people to produce the best quality to their consumers. Besides that, Nestle also prevented the wasted food by reduced the materials weight and volume, yet supported initiatives of recycle from used packaging. Nestle have also use recycled materials to produce its products. But, Nestle had done a fact that will cause of the lost of the home for orangutan. According to Heidi Marshall (2010), Nestles product-Kit Kat is a product of environmental destruction. This is because of the material that used in the candy bars and for the other Nestle products as well was comes from a palm oil that get from by destroying Indonesia rainforests. The strategy that used by Nestle to actual impact of globalization are included: Market Penetration Strategy Market penetration strategy is which to refer to increase market share of the current products. A firm using this method by raises their sale revenue without any changing of their existing products. Nestle may try to use the promotion which is buy 1 free 1 for its products. For example, buy 2 packs of 1kg Milo free a 10 pack of instant Nescafe. A market penetration will also involve the 4ps which is products, price, promotion and place. According to (Stuart Wall; SonalMinocha and Bronwen Rees, 2010), the product in international marketing is the extent to which a standard and differentiated product should be provided. For example, Nestle is using the differentiated products since it produce its products Kit-Kat in different flavor. A Russian Kit-Kat is smaller than a Bulgarian, but less sweet than Germanys Kit-Kat. While in Japan, the strawberry Kit-Kat is all the rage. The international price is related to the account market different between countries, exchange rates, difficulties of voicing and collecting payment across borders, the effects of tariffs and purchase taxes on competitiveness, governmental regulations of the host country and the long term strategic plan of the company in the different markets in which it operates. For the promotion, it is often expressed to attracted people to consume their products and yet to capture a new consumer to purchasing their products. Nestle is always advertise their products thru media ways. To make sure that people know their products yet to pursuing people to make a purchase on their products. For example, Nestle advertise its products thru the television advertisement. This can make sure that children will attracted by its advertisement while it advertise. A place or distribution it is difficult to control from outside the overseas country itself. A company will solve this problem by its own subsidiary. In addition, if the products are being imported, a multinational company will recruit a local agent to ensure that there is safety, cheapest and quickest way is using. For example, Nestle might recruit a people that located outside of overseas of it country to solve the problem such as a warehouses, the selling markets and etc. SWOT Analysis of Nestle As Dr. Jill Novak, (2009) commented that: Strength Nestle is a global food producer since it located in over 100 countries. It is consistently one of the worlds largest producers which with global sales in 2008 topped $101 billion. In addition, Nestle was named one of Americas Most Admired Food Companies in Fortune magazine. Furthermore, Nestle provides quality brands and products and line extensions that are well-known, top-selling brands including: Maggi, Haagen Dazs, Kit Kat, Nescafe, CoffeeMate, prepared baby foods, yogurt, foods for infants and many more. Weakness Most of the products have their own weaknesses. For Nestle, it was not as successful as the other country in France. Nestle could not compete against a strong and established brand which is Dannon that entered into France earlier than Nestle which is top selling of health yogurt. Besides that, since 2004, Nestle has been forced to reduce the amount of sugar in their products that may cause of diabetes among American children. In addition, Nestle has been removed the packaging and advertising that false claims of heart healthy and lower cholesterol which is an order from FDA(Food and Drug Administration) and American Medical Association which is the under fire of the breakfast cereal industry. Opportunities In today, everyone hope and needs to have a healthy life, as a producer like Nestle, it has an opportunities to raise their selling profits with producing health-based products. Since Nestle was a well-known branded, for sure, it will be easy to attract people to purchase their products. Further, they launched a new premium line of cacao called Nestle Treasures Gold, in order to cash in on the recession economy in which consumers cut back on luxury goods, but regularly indulge in candy and chocolate. Americans want luxury chocolates, and high-end chocolate is immune to the recession (so far), because it is an inexpensive indulgence. Threats Even though Nestle was a big producer in the world, but it still has its competitor, such as Hersheys, Cadbury-Schweppes (owned by Pepsi), Kelloggs, Starbucks, , Quaker, Kraft Foods, Danone, , Heinz, Unilevel and many more. Furthermore, any contamination foods supply especially e.coli which causes the recalled of their brand-Toll House cookie dough. Outbreaks were linked to 28 states and the product had to be recalled globally. Nestlà © has yet to find out how this happened, and is still investigating (Dr. Jill Novak, (2009). Potential impacts of globalization on Nestle Nestle corporate have its own potential in globalization since it is a big foods producer in global. Technology In the world of today, technology will be changing rapidly in global. And this will leads a good improvement in all type of products that will be produce around the world. A research and development department will be a part of Nestle from today towards future achievement by gaining profits without wasting the raw material in manufacturing process. Besides that, by using a developed technology may reduce the effects that will occurs greenhouse effect. For example, use of plastics packaging in every single of Nestle products improve to recycled paper packaging, used of plastic bottle in filling the Nestle beverage into tin that can recycle use. On the others side, a case that occurs in India, which is Nestle chocolate, will be melted before its eyes. This is because there are lacks of distribution and the heat temperature in India will make the chocolate melted. By using the technology that can solve this problem that is using the technology to change its chocolate ingredients so that can afford India heat temperature. Environmental As the info below, Nestles Kit Kats was made from a palm oil that came from by destroying the rainforest in Indonesia. This is cause of the pollution in Indonesia. To solve this problem, Nestle corporate should consider using the palm oil from the other countries by not destroying the rainforest of the country. On the other side, there is another solution too. That is, refining the vegetables oil that can out inside the ingredient of making chocolate. Social As a food producer in global, Nestle may do some different in their products. Such as, a new flavor of the chocolate could be launch. This is because different country has a different taste towards foods. For Malaysia, a durian can be a part of the ingredient in the making of Kit-Kat. For Korea, a Kim chi flavor Kit-Kat can also create. This is a try for Nestle to attract people by producing different flavor but same products around the world. The strategy that might use by Nestle in the potential impacts on globalization is: Diversification strategy According to Stuart Wall;SonalMinocha and Bronwen Rees diversification strategy involve the company branching out into both new products and new markets. For example, from the info that I mention below, Nestle might create a different flavor of Kit-Kat to attracted new customer. For Malaysia, Nestle may create a durian flavor Kit-Kat to attracted those customer who are not chocolate lover but is a durian lover to purchase this products. Conclusion On the day Nestle was introduced, it was only food for infants. As time goes, Nestle has grown to be more famous in brand name and focus in widen its product line. Today, Nestle is one of the most famous and successful foods and drinks producer. Furthermore, Nestle had expands to globalization which consist of factories around the world. Besides that, Nestle will always try counter threats and competitor, such as the current products or new product entrants. Therefore, Nestle still has the potential to grow more and continue to be the one of the leader in the market share.

Consumer Decision On Phones :: essays research papers

Due to the speed of technological advances nowadays, it is increasing difficult for anyone to predict the marketing strategy for an electronic device. As for telephones today, they are becoming more and more sophisticated in both capabilities and application of these capabilities. A potential buyer is nevertheless confronted with decisions – cordless or non-cordless, caller ID or no caller ID and so on. Well, by analyzing this market through an economist’s point of view, the quality of product almost always grow directly according to price. To analyze the 1999 phone market fully using the neoclassical approach, many factors would have to be discussed. As discussed in the Time article by Katie Hafner, â€Å"Everything but a Dial: Phone Choices†, telephone prices ranges are related to their capabilities. The amount of consumption of these various goods solely depends on the price and the utility that consumers receive from purchasing the product. When deciding to purchase a telephone, a consumer would most likely to separate telephone capabilities into different categories first and then choose from a selection of phones that best suit their needs (their utility). The amount of goods sold by a company would depend on the price of the phone and how it competes with other companies in the market. Therefore, in order to effectively market a new line of telephones, the capabilities of a telephone and its price must be taken into consideration. First, a research must be done on consumer preference and what population it would be served. Empirical data must show a significant number of demand for a specific capability before the production is run (ex. whether if there are enough couch potatos in United States that desire a telephone which is integrated into a remote control for the television). Second, the price of the new product must be competitive in the market. By comparing the new line of product to its competitors, the price should be set at a level that is weighted according to its unique functions. Henceforth, it is with these above factors in consideration that a company will be able to do business more successfully. Since this is not a perfect world, consumers do not have perfect information about the products they have purchased. In addition, there are important issues that the neoclassic theory of consumer demand failed to address above. The neoclassic theory of consumer demand cannot predict the demand for new products and explain the theory of ‘want creation’ through advertising and effective marketing.

Business Plan

BUSINESS PLAN GLOBAL MUSHROOM COMPANY LTD. -â€Å"quality first† MS in Agricultural Economics(Agribusiness and Marketing) MD. TAUHIDUL ISLAM LEVEL-4; SEMESTER-1 ID. NO. : 09 AEAM JD 03M REG. NO. :31636 Group : C DEPT. of AGRIBUSINESS & MARKETING BANGLADESH AGRICULTURAL UNIVERSITY. MYMENSINGH BUSINESS PLAN SECTION 1: THE BUSINESS PROFILE Description of My Business Our product is Mushroom. We will produce, package and set price in our own farm. Targeted Market and Customers Our customers will be different departmental store, hotels and restaurants. Our product is new arrival in Bangladesh and it is highly nutritious. Growth Trends In This Business Yes, the market for our products is growing, because our product has increasing demand to the people, specially to the educated people. Pricing Power The unique qualities of our product are:- -nutritious -nontoxic -it is suitable for all classes of people, especially for diabetic patient and educated people. SECTION 2: THE VISION AND THE PEOPLE We are passionately committed of our new business to provide highly qualified mushroom to all classes of people specially for highly educated people. THE PEOPLE Work Experience Related to My Intended Business We got training from reputed mushroom cultivation training centre. Again we will appoint a mushroom cultivation specialist. Personal Background and Education Credentials We are expected to complete graduation this year from Bangladesh Agricultural University, Mymensingh . SECTION 3: COMMUNICATIONS Computer and Communications Tools Resource Requirements: Communications -Telephone/ mobile phone Tk. 10000/year -Advertisement Tk. 80000/year -Leaflet Tk. 5000/year -Internet Tk. 14000/year Telephones Telephone/mobile phone Tk. 10000/year Computers One computer and one printer Tk. 25,000 Computer accessories Tk. 5000 Internet Internet Tk. 14,000/year SECTION 4: ORGANIZATION Business Organization We want to form a JOINTSTOCK business organization. It is our intention to grow our company into a large farm throughout the country. Professional Consultants I feel it is important that my team of professional advisors be in place before I start in business. Here is a list of these professionals: 1. Lawyer-A. T. M. Golam Hossain 2. Accountant: Rakibul Hasan 3. Insurance Agent: Real Insurance Company 4 . Banker: Abdul Bari 5. Trainer: Aktaruzzaman Licenses 1. Trade license SECTION 5: LICENSES, PERMITS AND BUSINESS NAMES Due Diligence Procedures for Licenses, Permits and Business Names: Licenses: State: Trade license Slogan: Indicate your slogan intentions if any exist Our slogan is â€Å"quality first†. SECTION 6: INSURANCE Insurance (Session 6): List the form of insurance coverage including cost are anticipated. We plan to use the services of Real Insurance Company, as our insurance agent. SECTION 7: PREMISES Location Criteria †¢space requirements : 71 decimal †¢future requirements : 33 decimal SECTION 8: ACCOUNTING AND CASH FLOW Accounting COMPARATIVE ANALYSIS OF BALANCE SHEET Particulars Year20082009201020112012 Assets: Cash 50,000 60,000 75,000 90,000 1,00,000 Land3,22,7274,02,7274,82,7275,67,2725,67,272 Building(office room , store house & warehouse)4,00,0003,95,0003,90,0003,85,0003,80,000 Less: depreciation5,0005,0005,0005,0005,000 3,95,0003,90,0003,85,0003,80,0003,75,000 Computer , printer30,00028,00026,00024,00022,000 Less: depreciation2,0002,0002,0002,0002,000 28,00026,00024,00022,00020,000 Hut4,62,9905,78,7376,94,4846,94,4846,94,484 Equipment(rack & sprayer)65,20080,20097,80085,80073,800 Less: depreciation8,0009,50012,00012,00012,000 57,20070,70085,80073,80061,800 Vehicles(car & van)2,10,0001,99,0001,88,0001,77,0001,66,000 Less: depreciation11,00011,00011,00011,00011,000 1,99,0001,88,0001,77,0001,66,0001,55,000 Value of life insurance20,00020,00020,00020,00020,000 Raw materials inventories2,400,00030,00,00036,00,00039,60,00043,20,000 Supplies1,00,0001,20,0001,50,0001,80,0002,00,000 Total Assets40,34,91748,56,16456,94,01161,53,55665,13,556 Liabilities and Owners equity Liabilities : Bank loan20,00,00020,00,00015,00,00010,00,0008,00,000 Accounts payable1,00,9172,56,1646,94,0116,53,55611,13,556 Owners equity15,00,00020,00,00025,00,00030,00,00030,00,000 Retain earning4,34,0006,00,00010,00,00015,00,00016,00,000 Total Liabilities and Owners Equity40,34,91748,56,16456,94,01161,53,55665,13,556 Particulars Year20082009201020112012 Revenue: Gross sales48,00,00063,00,0007920,0008640,0009180,000 Less: sales return and allowance1,00,0002,00,000100,00025,00025,000 Net sales47,00,00061,00,0007820,0008615,0009155,000 Cost of goods sold: Inventory01,00,000200,000250,000250,000 Purchase24,00,00030,00,0003600,0003960,0004320,000 Less: purchase return 50,00075,00080,000100,000100,000 Net cost purchase2350,0002925,0003520,000386,0004220,000 Cost of goods available for sale 2350,0003025,0003720,0004110,0004470,000 Less: inventory1,00,000200,000250,000250,000250,000 Cost of goods sold22,50,0002825,0003470,0003860,0004220,000 Gross margin24,50,0003275,0004350,0004755,0004935,000 Operating expenses:, Advertisement cost80,000150,000100,00050,00025,000 Payroll4,68,000500,000560,000600,000600,000 Expense in license9,000 Transportation expenses1,50,000180,000280,000330,000330,000 Repairing and maintenance cost50,00060,00070,00070,00070,000 Insurance (fire)20,00020,00020,00020,00020,000 Telephone and internet24,00030,00035,00035,00035,000 Other expenses13,60020,00025,00050,00050,000 Cumulative depreciation27,50027,50030,00030,00030,000 Total operating expenses8,42,100987,5001120,0001185,0001160,000 Net earnings16,07,9002287,5003230,0003570,0003775,000 Less :interest expense2,40,000240,000180,000120,00096,000 Net profit / loss13,67,9002047,5003049,9703450,0003679,000 Growth(profit/sales*100)29. 1%33. 57%39%40. 05%40. 19% COMPAR ATIVE ANALYSIS OF INCOME STATEMENT Cash Flow Planning Checklist (Tk. /year) operating expenses: Advertisement cost80,000 Payroll468,000 Expense in license9,000 Transportation expenses150,000 Repairing and maintenance cost50,000 Insurance (fire)20,000/ Telephone and internet24,000 Other expenses13,600 Cumulative depreciation27,500 Total operating expenses 842,100 Capital investment1500000 Estimated sales4800000 Analysis of Costs Fixed costs: Land, building, equipment, hut, computer, depreciation, managers salaries, insurance, license cost, interest expense and vehicles. Variable costs: labor cost, Straw, Spawn, formalin, repair and maintenance cost and advertisement cost. Product cost: Straw, Spawn, formalin packaging and formalin. Delivery cost: Fuel, vehicles and drivers’ salaries . Internal Controls We will always supervise the overall activities in strong hand. If we get any dishonesty or carelessness in any kinds of business activities then we take necessary steps for controlling them properly. We will give rewards and incentives for appreciating the good works and punishments for skulking. We will keep record of every transaction and also we will try to ensure friendly environment for all employees in the company. SECTION 10: E-COMMERCE E-Commerce Plans We plan to build and install a registered website name www. glbmashroom. com . This site will contain attractive advertisement on our product. Buyers will get update information and they can merchandise via this website. E-Commerce Budgeting 1. Rent for domain – Tk. 1,000/year E-Commerce Competition We will provide more discount comparatively our best competitors. We will send our e-mail to our expected buyers containing our product advertisement. SECTION 11: ACQUISITIONS Due Diligence Procedures for Acquisitions # Our consulting team: Lawyer, accountant, banker, trainer, etc. # How we plan to authenticate- By providing sales receipt. # Sellers records to be inspected: Financial statements, sales backlog, cash deposit records, utility bills, accounts payable and receivable, financial comparisons of similar businesses, etc. # Appraisals, as appropriate. Yes. # Market conditions. Oligopoly market. # Value of goodwill exists. # Method of purchase: stock, assets, etc SECTION 12: MARKETING Marketing Plan We will personally contact with the buyers. We give fresh styling, quality product price incentive to them. We provide the transport facilities and arrange Mushroom food product festival every year to create more concentration of buyers. Advertising and Promotion Plans Plans Budget(Tk. /year) Internet 10,000 Television 40,000 Newspaper 20,000 Poster 5,000 leaflet 5,000 Training Policies We will hire a honest, skill and smart trainer for increasing the efficiency of our sales manager for specific period of time. The Competition BRAC is our strongest competitor, because they have -large overhead structure -large amount of capital -strong brand recognition But we intend to compete with the BRAC by the following ways- -attractive packaging price incentive -Mushroom food product festival -quality maintain -advertising -transportation facilities. How I Plan to Take Advantage of Competitors Weak Points The shortcomings of our competitors are as follows -slow motive to change product quality -price of product relatively higher than us -insufficient supply We plan to overcome their leadership with fresh new designs, artwork packaging and to provide at a lower price. SECTION 13: GROWTH PROGRAM Expansion Sources of financing :B ank and own capital Cash flow: Mushroom sale(cash inflow) Input purchase(cash outflow) Benefit package and policies: Those who are regular customer we sell the product to them at a lower price and sometime we will offer discount for product. Handling Major Problems Adverse conditions Response 1. Reduction in sales -sales promotion 2. Fall in price -reduce supply 3. Rise in input price -increase in output price How and where we reduce costs- -In advertising(in case of leaflet and postering ) -transportation cost will reduce when the company acquired goodwill to all kinds of customers. Business plan Pronunciation Brainless is start-up online business brain training game focused on person who deeds to enhance and improve their brains in the area of memory, attention and problem solving skill. The games are consisted of more than 25 training fitness games to challenge cognitive abilities in our brain. The company was established In the begging of 2014 with five co-founders from various expertise backgrounds. Parabolas also has the professional team and staffs with over 8-10 years experiences in each section to support our business.The company has a small office where was to the beginning of business. Since, we are online business and the startup company thus it would help us to minimize the cost for rental fee. . Executive summary Brainless is a first mover in online fitness brain game offering cognitive training of brain health in Thailand. The company has five co-founders who they are Dry. Daniel Brown, a neuroscience PhD from Stanford University in field of development human co gnition brain from United State, the second is Ms. Staring who is specialize in Information technology from Slovakia.The rest three persons are from Thailand which are Ms. Rattan, Mr.. Star and Ms. Hansson. Ms. Rattan will be concerning in Accosting and budget of the company because she is an expertise from Financial field. Besides, Sale and Marketing will be handled and promoted by Mr.. Star since he graduated both Bachelor and Master degree in major of Marketing from well- known University in Thailand. The last co-founder is responsible for general management and human resources because she has over eight years' experiences in this field.As we Just start up our online game business in Thailand, we are located in Bangkok area at Dry. Denial Brown house. Our company will be focus on Thai audiences who have 25 years old upward and income around 20,000 Baht per month. However, we would be expand market share to Asian countries in order to generate more revenue ND serve demand of the i ntention for Asian people who would like to practice and develop their mental skills and brains. The company also expects to capture market share by to be the first online training game in Thailand and a leader in this type of business in Asia.This is because we are different from many online games like Nintendo and Kudos in term of prove and evidence from scientific researcher. Our advertising are mainly through Internet and social media such as Faceable, Santos. Com, Kapok. Com and search engine. 3. Mission a. Mission and vision Mission Nowadays more and more people are paying attention to healthy lifestyle, including health eating and adequate amount of physical exercise. Whereas brain, similarly as provide the customer an option to develop brain activity also in parts, which are not used daily and to subsequently track progress.Vision Within Thai market it is important for us to ensure stability and afterwards expand our customer base. Opportunity for the future represents possi bility to expand to other markets of East Asian region and to become leaders in this part of the world. B. Objectives/Goals Goals Short-term 1) To increase awareness of non-user toward Brainless. Long-term 1) To improve customer service and product itself. 2) To increase sale revenue by expansion market to Asia. Objective 1) Create customer knowledge about how important of brain improvement. 2) Install customer tracking software. C.Keys to success The keys to success for Brainless are: 1 . Continuous development of new brain games that will ensure permanent attractiveness of the Brainless to customers. 2. Effectively establishing reputation as an exceptional company. 3. Cooperation with researchers, scientists and universities with the aim of improving games. 4. Simple design and ease of use of the web site noticeable. . Leaderless which allows the customers to compare their scores with other registered users scores d. SOOT analysis e. Strategies Loyalty program We will choose 2-3 g ames in each month for competition.The winner, who got the highest score in that game at the end of the month, will be received 10 – 20 percent discount from Brainless in the next payment for subscription. Winner are classify into three ranks, the first place will receive 20 percent discount and so on. This will help boot more and continue subscription from the customer. To create for long term relationship with the current customers To increase sales room subscription. To create Brainless awareness toward our current customers and their friends or relatives. Strategy Brainless give subscription discount for the winner in order to maintain good relationship with customer.Internet 1 . Apply Google Ad (SEE) word to the website by using keyword â€Å"Brainless, improving brain, game. We allocated the budget to this medium fund about 40,000 baht/ year. 2. Ad-banner for linking to the brand's website in http://www. Kapok. Com (in health section) and http://www. Santos. Com. We wi ll use banner ad in the whole 1 year with the total budgets around baht/ year) Social media As nowadays, Faceable is the most popular social networking website that people can chat, share their interest comments and positive experiences there.So, we will promote information of our company and inform people about Brainless and providing researches which can prove that our games have high quality, also can improve users' brain function via Braininess's Faceable fan page. Moreover, people can communicate and share their results directly with the company and friends. Flogger and Youth channel We will invite flogger who is famous in enhance and improve their potential brains n the area of memory, attention and problem solving skill to play our games. Hire Youth channel about game reviews our games to catch up consumers' attention.We expect that these two channels can play an effective role to get high reputation. And learning, and Uncle Pee channel who famous in game review. Event To cre ate awareness on Brainless toward Bangkok aged from 25 years old above who concerns about health and want to retain their mental faculty as long as possible. To create brand awareness, brand knowledge, and brand experience of Brainless – To promote the Brainless to be well known and reliable web site as training brain name. – To boost up the Brainless sales during the campaign period.We will Join the event as one of exhibitor to introduce Brainless benefits toward the event visitors – Give visitor discount for subscription. Free testing game Free giving cup, pen and brochure about brain care knowledge with Brainless logo as the specialty product. Tactics In the first 2 months, we have to finish all of the responsible website and create our fan page in Faceable under the URL of faceable. Com/page/Brainless – Two weeks before the events, we plan to invite the visitors to participate out booth by posting the invitation card in the fan page of each event.We w ill introduce our self about who we are and for the people who accept our invitation by click like on fan page, they can print out the gift voucher and show to us in the event to get a gift bag for free. – In the event day, we will give a free game sample to the visitors at the same time we will give them flyer the information about Brainless and Brainless benefits. On the top of flyer, we will also provide some special discount in CRY Code. The visitor Just screen the code, they will get 10% discount for the subscription. There is the event that Brainless can Join during the year 201 5 Thailand Game ShowBig Festival @Royal Paragon hall (March 17- 19,201 5) Cost 30,000 baht/ year Brainless represents a simple online tool allowing anyone to exercise variety of core cognitive abilities. It offers a brain training program consisting of 25 funds and challenging games focusing on different areas: Attention, Flexibility, Memory, Problem solving and Speed Brainless offers after a sh ort registration personalized program as well as the opportunity of tracking progress since Just 1 5 minutes training per day can lead to improvements in mentioned areas.It has a social layer too, so the customer can assure his or her results and progress against what other users are doing. Since the Brainless operates as a responsive site, customers can choose whether to train on the computer or on mobile device and still enjoying the same pleasure. 5. Revenue sources Brainless is basically free of charge for sign up as a basic membership and also offer free five days of trial training brain game.After five days of the individualized training plan developed upon first registration, our company is use of subscription services as a major revenue model by offering users or subscribers have to pay a fee o access all training exercise games in the website by monthly, weekly, yearly and lifetime membership. Subscriptions are not only our revenue sources because our company also generate revenues by letting advertisers to advertise in our web site, which means the company will get the revenue source from advertisement fee.Revenue Payment Brainless uses credit card as payment method. 1) Login by I. D 2) Chooses payment term by monthly, yearly 3) Choose credit card and payment method. 6. Future growth opportunities As we are the first brain training game program business in Thailand and first mover n Asia, we are thinking about expansion of our target groups that can serve all ages starting from five years till 75 years old because now our focus audiences are 25 years old upward because some games are not suitable for kids.So, we are trying to develop our games to be more fun, challenging and interesting to learners of all ages in the future. Moreover, in 201 5 our plan for future growth opportunities are to gain more incomes and attract more consumers and users by launching an application on mobile platform both SIS and Android which we considered of the growth of us ing smartness and tablets in Asia Pacific.Asia Pacific smartened penetration is highest in Hong Kong and Singapore at 87 percent, followed by Malaysia (80%), Australia (75%) and China (71 Penetration in developing Asia Pacific markets, while trailing the more developed markets in the region, is gaining traction; Thailand smartened penetration is at 49 percent followed by Indonesia (23%), India (18%) and the Philippines (15%). Tablet ownership has recorded significant growth in many Asia Pacific markets in the past year, in particular Singapore (up 30 percentage points to 47%), Hong Kong (up 27 points to 57%) and Malaysia (up 23 points to 42%). Http://www. Nielsen. Com/pH/en/insights/ news/2014/Asian-mobile-consumers. HTML) In addition, Brainless is looking beyond Thailand to reach a broader audience around Asia like China, Japan and Malaysia. We are plan ahead in future opportunities to develop our website to have more languages in next 2-3 years that it will help to reduce language s barrier and we hope international users can get through and really understand the game to enhance their mental fitness.Moreover, we are also looking for a sponsorship by Thai government to promote Thai people that may emphasis on teenagers to improve their cognitive velveteen in terms of memory, attention and creativity. A. Market analysis Market trends Customer analysis As nowadays, people have care more about their healthy, not only their body shape but also including brain function. Also, as a number of using smart mobile phone increase, people always spend their time on smart mobile phone in daily. Each day, they would got many information from the social network or internet which may be junk information or good information.Imaging that you have to do multi works and update thing around, it would make your brain cannot concentrate on one thing or any things in same time. So, they tend to find some tools that could improve their brain concentrated such as meditation which would prepare them for working and successful in multi skill tasks. As figure table and form the research, the elderly or those aged 60 years and over in Thailand, they found that an increasing number of Thai elder each year is growing, making currently Thailand is a society of seniors.And the working population or labor force survey found that in year 2556, there were 3. 45 million elder workers from the total 9 million elders, or 38. 3 percent of the total who were still worked. It can estimate that in the future, Thai people at ages 65 or above are still planning to be working as the number of the older is increased. And because of health concerns and people waiting to retain their mental faculty as long as possible, it makes the brain health business is growing steadily.Supplier power (Low) As Brainless produces their own games. They do not need any suppliers to involve in their production line. It means that Bargaining of supplier power is low. Barriers to entry (Moderate) For barri ers to entry are relatively high for advanced game because the startup for new business is very high cost in producing online brains improving games and the website much has platform that can measure improving brain which has to use complicated code for create web game. Threat of substitute products (High) Business Plan The main reason to have the clothing business on Commerce is because it has the biggest potential to give a free rein to enormous savings and business efficiencies. However the practicalities remain indefinable. The commerce focus the way to handle the change in the global planning and purchasing of transport as well as it contribute to the supply chain as logistics. The key activator to E-business is defined as logistics. Well there comes a question how benefits are enabled to ensure individual logistics and transport companies or will it perish in the revolution of E- commerce.E-commerce is the electronic business. Though which clothing business can enter to the power of computers, the internet and shared software to deliver and et product specifications and drawings, buying orders and receipts, bids, and other they of information related to data that is required to be conversed to suppliers, the public, employees and most importantly with customers. Below written is the SOOT analy sis of Men and Women Clothing business at Jersey Shore Boardwalk (Edutainment, 2002).SOOT Analysts: Strength: 0 The huge advantage of the E-commerce clothing store will be Global location I. E. Boundary less 0 There will be no time constraints to it. 0 Biggest benefit is price and product comparison can be made easily. 0 It will be cost effective for the clothing store. 0 The clothing store can easily direct communicate with consumer and can improved customer interaction. Moreover an E-commerce site will allow the clothing store to have flexible target market segmentation. It will be simple and easier to exchange of details and information.You will have a lower transaction cost and not only this you can easily do arrangement of products. 0 Customers can experience faster buying procedure 0 Company don't require to have a physical set up 0 Transactions are made easily. 0 Availability of Niche products Furthermore an advantage of low operating cost. Weakness: 0 Security is a big conce rn for every customer if they are buying online for verification of their personal information like credit card and other related secured information. 0 There a chance of fake websites similar to our open and used our name. Chances of fraud 0 Customers have fewer discounts offered and no chance of bargaining is available. 0 It might take long delivery timing. 0 If the quality is not maintained by the company related to the physical condition of the clothing products will become the biggest disadvantage for the company. If you are selling limited products in the clothing category or limited styles might 0 Might have a more shipping cost. 0 Customers get limited exposure and you get limited excess to advertising. 0 Hard to fulfill customer's satisfaction (Swags & Simian, 2012).For tax issues and purposes a verified address and identity of the location is necessary. International tax laws may hurdle against certain encountered references with legal issues and problems related to the te chnology. 0 There is a big hurdle in making the 4. Thoroughly described 2 online crimes prevalent in e-commerce and what you would do to prevent these crimes. 1. Credit cards frauds These are the biggest of all crimes going around the e-commerce business. Preventive majors: 0 Using address verification system in order to prevent credit card fraud. Verify about any anonymous or suspicious email. 0 Need to know the purchaser IP address to follow up if any fraud is involved in the transaction. 0 Keep interaction with the customer and verify customer billing address and bank details related to the customer. 2. Blocking and Censorship: 0 Filters should be added to your website in order to stop blocking access to control it. 0 Security needs to be more effective in order to provide protection to the customers. It is very important that an e-commerce website should comply with the policy related to censorship and blocking to be followed accordingly. Business Plan BUSINESS PLAN GLOBAL MUSHROOM COMPANY LTD. -â€Å"quality first† MS in Agricultural Economics(Agribusiness and Marketing) MD. TAUHIDUL ISLAM LEVEL-4; SEMESTER-1 ID. NO. : 09 AEAM JD 03M REG. NO. :31636 Group : C DEPT. of AGRIBUSINESS & MARKETING BANGLADESH AGRICULTURAL UNIVERSITY. MYMENSINGH BUSINESS PLAN SECTION 1: THE BUSINESS PROFILE Description of My Business Our product is Mushroom. We will produce, package and set price in our own farm. Targeted Market and Customers Our customers will be different departmental store, hotels and restaurants. Our product is new arrival in Bangladesh and it is highly nutritious. Growth Trends In This Business Yes, the market for our products is growing, because our product has increasing demand to the people, specially to the educated people. Pricing Power The unique qualities of our product are:- -nutritious -nontoxic -it is suitable for all classes of people, especially for diabetic patient and educated people. SECTION 2: THE VISION AND THE PEOPLE We are passionately committed of our new business to provide highly qualified mushroom to all classes of people specially for highly educated people. THE PEOPLE Work Experience Related to My Intended Business We got training from reputed mushroom cultivation training centre. Again we will appoint a mushroom cultivation specialist. Personal Background and Education Credentials We are expected to complete graduation this year from Bangladesh Agricultural University, Mymensingh . SECTION 3: COMMUNICATIONS Computer and Communications Tools Resource Requirements: Communications -Telephone/ mobile phone Tk. 10000/year -Advertisement Tk. 80000/year -Leaflet Tk. 5000/year -Internet Tk. 14000/year Telephones Telephone/mobile phone Tk. 10000/year Computers One computer and one printer Tk. 25,000 Computer accessories Tk. 5000 Internet Internet Tk. 14,000/year SECTION 4: ORGANIZATION Business Organization We want to form a JOINTSTOCK business organization. It is our intention to grow our company into a large farm throughout the country. Professional Consultants I feel it is important that my team of professional advisors be in place before I start in business. Here is a list of these professionals: 1. Lawyer-A. T. M. Golam Hossain 2. Accountant: Rakibul Hasan 3. Insurance Agent: Real Insurance Company 4 . Banker: Abdul Bari 5. Trainer: Aktaruzzaman Licenses 1. Trade license SECTION 5: LICENSES, PERMITS AND BUSINESS NAMES Due Diligence Procedures for Licenses, Permits and Business Names: Licenses: State: Trade license Slogan: Indicate your slogan intentions if any exist Our slogan is â€Å"quality first†. SECTION 6: INSURANCE Insurance (Session 6): List the form of insurance coverage including cost are anticipated. We plan to use the services of Real Insurance Company, as our insurance agent. SECTION 7: PREMISES Location Criteria †¢space requirements : 71 decimal †¢future requirements : 33 decimal SECTION 8: ACCOUNTING AND CASH FLOW Accounting COMPARATIVE ANALYSIS OF BALANCE SHEET Particulars Year20082009201020112012 Assets: Cash 50,000 60,000 75,000 90,000 1,00,000 Land3,22,7274,02,7274,82,7275,67,2725,67,272 Building(office room , store house & warehouse)4,00,0003,95,0003,90,0003,85,0003,80,000 Less: depreciation5,0005,0005,0005,0005,000 3,95,0003,90,0003,85,0003,80,0003,75,000 Computer , printer30,00028,00026,00024,00022,000 Less: depreciation2,0002,0002,0002,0002,000 28,00026,00024,00022,00020,000 Hut4,62,9905,78,7376,94,4846,94,4846,94,484 Equipment(rack & sprayer)65,20080,20097,80085,80073,800 Less: depreciation8,0009,50012,00012,00012,000 57,20070,70085,80073,80061,800 Vehicles(car & van)2,10,0001,99,0001,88,0001,77,0001,66,000 Less: depreciation11,00011,00011,00011,00011,000 1,99,0001,88,0001,77,0001,66,0001,55,000 Value of life insurance20,00020,00020,00020,00020,000 Raw materials inventories2,400,00030,00,00036,00,00039,60,00043,20,000 Supplies1,00,0001,20,0001,50,0001,80,0002,00,000 Total Assets40,34,91748,56,16456,94,01161,53,55665,13,556 Liabilities and Owners equity Liabilities : Bank loan20,00,00020,00,00015,00,00010,00,0008,00,000 Accounts payable1,00,9172,56,1646,94,0116,53,55611,13,556 Owners equity15,00,00020,00,00025,00,00030,00,00030,00,000 Retain earning4,34,0006,00,00010,00,00015,00,00016,00,000 Total Liabilities and Owners Equity40,34,91748,56,16456,94,01161,53,55665,13,556 Particulars Year20082009201020112012 Revenue: Gross sales48,00,00063,00,0007920,0008640,0009180,000 Less: sales return and allowance1,00,0002,00,000100,00025,00025,000 Net sales47,00,00061,00,0007820,0008615,0009155,000 Cost of goods sold: Inventory01,00,000200,000250,000250,000 Purchase24,00,00030,00,0003600,0003960,0004320,000 Less: purchase return 50,00075,00080,000100,000100,000 Net cost purchase2350,0002925,0003520,000386,0004220,000 Cost of goods available for sale 2350,0003025,0003720,0004110,0004470,000 Less: inventory1,00,000200,000250,000250,000250,000 Cost of goods sold22,50,0002825,0003470,0003860,0004220,000 Gross margin24,50,0003275,0004350,0004755,0004935,000 Operating expenses:, Advertisement cost80,000150,000100,00050,00025,000 Payroll4,68,000500,000560,000600,000600,000 Expense in license9,000 Transportation expenses1,50,000180,000280,000330,000330,000 Repairing and maintenance cost50,00060,00070,00070,00070,000 Insurance (fire)20,00020,00020,00020,00020,000 Telephone and internet24,00030,00035,00035,00035,000 Other expenses13,60020,00025,00050,00050,000 Cumulative depreciation27,50027,50030,00030,00030,000 Total operating expenses8,42,100987,5001120,0001185,0001160,000 Net earnings16,07,9002287,5003230,0003570,0003775,000 Less :interest expense2,40,000240,000180,000120,00096,000 Net profit / loss13,67,9002047,5003049,9703450,0003679,000 Growth(profit/sales*100)29. 1%33. 57%39%40. 05%40. 19% COMPAR ATIVE ANALYSIS OF INCOME STATEMENT Cash Flow Planning Checklist (Tk. /year) operating expenses: Advertisement cost80,000 Payroll468,000 Expense in license9,000 Transportation expenses150,000 Repairing and maintenance cost50,000 Insurance (fire)20,000/ Telephone and internet24,000 Other expenses13,600 Cumulative depreciation27,500 Total operating expenses 842,100 Capital investment1500000 Estimated sales4800000 Analysis of Costs Fixed costs: Land, building, equipment, hut, computer, depreciation, managers salaries, insurance, license cost, interest expense and vehicles. Variable costs: labor cost, Straw, Spawn, formalin, repair and maintenance cost and advertisement cost. Product cost: Straw, Spawn, formalin packaging and formalin. Delivery cost: Fuel, vehicles and drivers’ salaries . Internal Controls We will always supervise the overall activities in strong hand. If we get any dishonesty or carelessness in any kinds of business activities then we take necessary steps for controlling them properly. We will give rewards and incentives for appreciating the good works and punishments for skulking. We will keep record of every transaction and also we will try to ensure friendly environment for all employees in the company. SECTION 10: E-COMMERCE E-Commerce Plans We plan to build and install a registered website name www. glbmashroom. com . This site will contain attractive advertisement on our product. Buyers will get update information and they can merchandise via this website. E-Commerce Budgeting 1. Rent for domain – Tk. 1,000/year E-Commerce Competition We will provide more discount comparatively our best competitors. We will send our e-mail to our expected buyers containing our product advertisement. SECTION 11: ACQUISITIONS Due Diligence Procedures for Acquisitions # Our consulting team: Lawyer, accountant, banker, trainer, etc. # How we plan to authenticate- By providing sales receipt. # Sellers records to be inspected: Financial statements, sales backlog, cash deposit records, utility bills, accounts payable and receivable, financial comparisons of similar businesses, etc. # Appraisals, as appropriate. Yes. # Market conditions. Oligopoly market. # Value of goodwill exists. # Method of purchase: stock, assets, etc SECTION 12: MARKETING Marketing Plan We will personally contact with the buyers. We give fresh styling, quality product price incentive to them. We provide the transport facilities and arrange Mushroom food product festival every year to create more concentration of buyers. Advertising and Promotion Plans Plans Budget(Tk. /year) Internet 10,000 Television 40,000 Newspaper 20,000 Poster 5,000 leaflet 5,000 Training Policies We will hire a honest, skill and smart trainer for increasing the efficiency of our sales manager for specific period of time. The Competition BRAC is our strongest competitor, because they have -large overhead structure -large amount of capital -strong brand recognition But we intend to compete with the BRAC by the following ways- -attractive packaging price incentive -Mushroom food product festival -quality maintain -advertising -transportation facilities. How I Plan to Take Advantage of Competitors Weak Points The shortcomings of our competitors are as follows -slow motive to change product quality -price of product relatively higher than us -insufficient supply We plan to overcome their leadership with fresh new designs, artwork packaging and to provide at a lower price. SECTION 13: GROWTH PROGRAM Expansion Sources of financing :B ank and own capital Cash flow: Mushroom sale(cash inflow) Input purchase(cash outflow) Benefit package and policies: Those who are regular customer we sell the product to them at a lower price and sometime we will offer discount for product. Handling Major Problems Adverse conditions Response 1. Reduction in sales -sales promotion 2. Fall in price -reduce supply 3. Rise in input price -increase in output price How and where we reduce costs- -In advertising(in case of leaflet and postering ) -transportation cost will reduce when the company acquired goodwill to all kinds of customers. Business Plan Over the last five years our organization has seen significant change in technology. While this change has been beneficial to Community College and its employees, we have reached a point where we are challenged with the new features and functions of the College's standard software. In order for our employees to continue to serve student needs effectively and efficiently the Technology Training Project has been created.This project will create technology training sessions to allow for increased technology understanding and to grow employee confidence. Upon completion, this project will provide for a foundation that will allow our organization to address the probable changes in future technology. TRAINING STRATEGY All employees will have access to technology training opportunities.The Training Department will provide technology training through the following modes of delivery: Face to face sessions Online via the portal Downloaded material In order to provide these training opportuniti es the following resources are required: Training opportunities to keep the College trainer / Seems current Current and up to ate handout materials Access to current hardware and software technologies The following is a list of assumption and constraints for the Training & Development Business Plan. Please note that this list may be modified as the project and planning move forward.Assumptions: All employees have the minimum technology skills as defined by Human Resources All employees have access to the current technology in the form of software and hardware required by their position All employees are encouraged and allowed to articulate in training opportunities This project has the full support of all executive leadership Constraints Attendance will be dependent on employee schedules All new employees must attend new employee orientation modules All equipment and software must be compatible with current technology DELIVERABLES Sessions Method Resources Anticipated Date Technolog y Sneak Peeks* OFF Trainer Cot/Novo/Deck Beginning Innovate Technology Tuesdays Office – Email/Calendar 1 Page Tip Sheet Training Department Novo/Deck Thumb Drives Training Department/Lot Nodded Word 2013: Navigating the File Tab OFF/Videos Late Novo / Early Deck Word 2013: Solving the Mystery of Headers and Sections Word 2013: Understanding Track Changes – not for the Light Hearted Fondles Excel 2013: Using a Table to Filter and Sort Data Excel 2013: Basic Formulas Fondles Outlook 2013: Using Rules and Categories to Organize Outlook Fondles Outlook 2013: What to Expect from the Outlook 365 Interface Endnote 2013: One What? What exactly is Endnote? Core Technology Training Trainer / Book Intermediate Innovate WI Utilize a Workup Site Portal Essentials: Communicating with your Workup via the Portal OFF / VideosPortal Essentials: Create Alerts to Maintain Awareness of Office Happenings OFF / Videos Portal Essentials: Create and Maintain Document Libraries with Custom Vie ws OFF / Portal Essentials: Calendar Management OFF / Videos WI 14 Proper Document Storage Personally Identifiable Information * Will schedule times at departments meetings COMMUNICATION DELIVERABLES The Training Department will communicate training opportunities by utilizing the current approved communication methods: Announcements Workup Listserv Emails Downloaded Flyers Portal Website Department Invitations Sneak Peaks SESSION OUTCOMES Office 2013 – These sessions will provide users with the technical training necessary to: a. Create and modify documents (Word) b. Create and modify reports (Word) c. Create and modify spreadsheets (Excel) d. Create and modify presentations (Powering) e. Create and modify calendar items (Outlook) f. Create and modify emails (Outlook) g. Create and maintain a basic database (Access) h. Navigate the new features in Office 2013 I.Use Endnote to manage and capture information electronically (Endnote) Innovate – these sessions will provide users with the technical training necessary to: . Create basic forms b. Manage a form library c. Edit form library permissions d. Create basic workflow e. Export to Excel How to Utilize a Workup Site – these sessions will provide users with the technical training necessary to: a. Create Announcements b. Create Email Alerts c. Create Document Libraries d. Create Custom views e. Connect Workup Calendar to Outlook ASSESSMENT AND TRACKING The current Training Department Events database will be used for tracking participation. A new participation method will be incorporated when the Sharpening Business Plan BUSINESS PLAN GLOBAL MUSHROOM COMPANY LTD. -â€Å"quality first† MS in Agricultural Economics(Agribusiness and Marketing) MD. TAUHIDUL ISLAM LEVEL-4; SEMESTER-1 ID. NO. : 09 AEAM JD 03M REG. NO. :31636 Group : C DEPT. of AGRIBUSINESS & MARKETING BANGLADESH AGRICULTURAL UNIVERSITY. MYMENSINGH BUSINESS PLAN SECTION 1: THE BUSINESS PROFILE Description of My Business Our product is Mushroom. We will produce, package and set price in our own farm. Targeted Market and Customers Our customers will be different departmental store, hotels and restaurants. Our product is new arrival in Bangladesh and it is highly nutritious. Growth Trends In This Business Yes, the market for our products is growing, because our product has increasing demand to the people, specially to the educated people. Pricing Power The unique qualities of our product are:- -nutritious -nontoxic -it is suitable for all classes of people, especially for diabetic patient and educated people. SECTION 2: THE VISION AND THE PEOPLE We are passionately committed of our new business to provide highly qualified mushroom to all classes of people specially for highly educated people. THE PEOPLE Work Experience Related to My Intended Business We got training from reputed mushroom cultivation training centre. Again we will appoint a mushroom cultivation specialist. Personal Background and Education Credentials We are expected to complete graduation this year from Bangladesh Agricultural University, Mymensingh . SECTION 3: COMMUNICATIONS Computer and Communications Tools Resource Requirements: Communications -Telephone/ mobile phone Tk. 10000/year -Advertisement Tk. 80000/year -Leaflet Tk. 5000/year -Internet Tk. 14000/year Telephones Telephone/mobile phone Tk. 10000/year Computers One computer and one printer Tk. 25,000 Computer accessories Tk. 5000 Internet Internet Tk. 14,000/year SECTION 4: ORGANIZATION Business Organization We want to form a JOINTSTOCK business organization. It is our intention to grow our company into a large farm throughout the country. Professional Consultants I feel it is important that my team of professional advisors be in place before I start in business. Here is a list of these professionals: 1. Lawyer-A. T. M. Golam Hossain 2. Accountant: Rakibul Hasan 3. Insurance Agent: Real Insurance Company 4 . Banker: Abdul Bari 5. Trainer: Aktaruzzaman Licenses 1. Trade license SECTION 5: LICENSES, PERMITS AND BUSINESS NAMES Due Diligence Procedures for Licenses, Permits and Business Names: Licenses: State: Trade license Slogan: Indicate your slogan intentions if any exist Our slogan is â€Å"quality first†. SECTION 6: INSURANCE Insurance (Session 6): List the form of insurance coverage including cost are anticipated. We plan to use the services of Real Insurance Company, as our insurance agent. SECTION 7: PREMISES Location Criteria †¢space requirements : 71 decimal †¢future requirements : 33 decimal SECTION 8: ACCOUNTING AND CASH FLOW Accounting COMPARATIVE ANALYSIS OF BALANCE SHEET Particulars Year20082009201020112012 Assets: Cash 50,000 60,000 75,000 90,000 1,00,000 Land3,22,7274,02,7274,82,7275,67,2725,67,272 Building(office room , store house & warehouse)4,00,0003,95,0003,90,0003,85,0003,80,000 Less: depreciation5,0005,0005,0005,0005,000 3,95,0003,90,0003,85,0003,80,0003,75,000 Computer , printer30,00028,00026,00024,00022,000 Less: depreciation2,0002,0002,0002,0002,000 28,00026,00024,00022,00020,000 Hut4,62,9905,78,7376,94,4846,94,4846,94,484 Equipment(rack & sprayer)65,20080,20097,80085,80073,800 Less: depreciation8,0009,50012,00012,00012,000 57,20070,70085,80073,80061,800 Vehicles(car & van)2,10,0001,99,0001,88,0001,77,0001,66,000 Less: depreciation11,00011,00011,00011,00011,000 1,99,0001,88,0001,77,0001,66,0001,55,000 Value of life insurance20,00020,00020,00020,00020,000 Raw materials inventories2,400,00030,00,00036,00,00039,60,00043,20,000 Supplies1,00,0001,20,0001,50,0001,80,0002,00,000 Total Assets40,34,91748,56,16456,94,01161,53,55665,13,556 Liabilities and Owners equity Liabilities : Bank loan20,00,00020,00,00015,00,00010,00,0008,00,000 Accounts payable1,00,9172,56,1646,94,0116,53,55611,13,556 Owners equity15,00,00020,00,00025,00,00030,00,00030,00,000 Retain earning4,34,0006,00,00010,00,00015,00,00016,00,000 Total Liabilities and Owners Equity40,34,91748,56,16456,94,01161,53,55665,13,556 Particulars Year20082009201020112012 Revenue: Gross sales48,00,00063,00,0007920,0008640,0009180,000 Less: sales return and allowance1,00,0002,00,000100,00025,00025,000 Net sales47,00,00061,00,0007820,0008615,0009155,000 Cost of goods sold: Inventory01,00,000200,000250,000250,000 Purchase24,00,00030,00,0003600,0003960,0004320,000 Less: purchase return 50,00075,00080,000100,000100,000 Net cost purchase2350,0002925,0003520,000386,0004220,000 Cost of goods available for sale 2350,0003025,0003720,0004110,0004470,000 Less: inventory1,00,000200,000250,000250,000250,000 Cost of goods sold22,50,0002825,0003470,0003860,0004220,000 Gross margin24,50,0003275,0004350,0004755,0004935,000 Operating expenses:, Advertisement cost80,000150,000100,00050,00025,000 Payroll4,68,000500,000560,000600,000600,000 Expense in license9,000 Transportation expenses1,50,000180,000280,000330,000330,000 Repairing and maintenance cost50,00060,00070,00070,00070,000 Insurance (fire)20,00020,00020,00020,00020,000 Telephone and internet24,00030,00035,00035,00035,000 Other expenses13,60020,00025,00050,00050,000 Cumulative depreciation27,50027,50030,00030,00030,000 Total operating expenses8,42,100987,5001120,0001185,0001160,000 Net earnings16,07,9002287,5003230,0003570,0003775,000 Less :interest expense2,40,000240,000180,000120,00096,000 Net profit / loss13,67,9002047,5003049,9703450,0003679,000 Growth(profit/sales*100)29. 1%33. 57%39%40. 05%40. 19% COMPAR ATIVE ANALYSIS OF INCOME STATEMENT Cash Flow Planning Checklist (Tk. /year) operating expenses: Advertisement cost80,000 Payroll468,000 Expense in license9,000 Transportation expenses150,000 Repairing and maintenance cost50,000 Insurance (fire)20,000/ Telephone and internet24,000 Other expenses13,600 Cumulative depreciation27,500 Total operating expenses 842,100 Capital investment1500000 Estimated sales4800000 Analysis of Costs Fixed costs: Land, building, equipment, hut, computer, depreciation, managers salaries, insurance, license cost, interest expense and vehicles. Variable costs: labor cost, Straw, Spawn, formalin, repair and maintenance cost and advertisement cost. Product cost: Straw, Spawn, formalin packaging and formalin. Delivery cost: Fuel, vehicles and drivers’ salaries . Internal Controls We will always supervise the overall activities in strong hand. If we get any dishonesty or carelessness in any kinds of business activities then we take necessary steps for controlling them properly. We will give rewards and incentives for appreciating the good works and punishments for skulking. We will keep record of every transaction and also we will try to ensure friendly environment for all employees in the company. SECTION 10: E-COMMERCE E-Commerce Plans We plan to build and install a registered website name www. glbmashroom. com . This site will contain attractive advertisement on our product. Buyers will get update information and they can merchandise via this website. E-Commerce Budgeting 1. Rent for domain – Tk. 1,000/year E-Commerce Competition We will provide more discount comparatively our best competitors. We will send our e-mail to our expected buyers containing our product advertisement. SECTION 11: ACQUISITIONS Due Diligence Procedures for Acquisitions # Our consulting team: Lawyer, accountant, banker, trainer, etc. # How we plan to authenticate- By providing sales receipt. # Sellers records to be inspected: Financial statements, sales backlog, cash deposit records, utility bills, accounts payable and receivable, financial comparisons of similar businesses, etc. # Appraisals, as appropriate. Yes. # Market conditions. Oligopoly market. # Value of goodwill exists. # Method of purchase: stock, assets, etc SECTION 12: MARKETING Marketing Plan We will personally contact with the buyers. We give fresh styling, quality product price incentive to them. We provide the transport facilities and arrange Mushroom food product festival every year to create more concentration of buyers. Advertising and Promotion Plans Plans Budget(Tk. /year) Internet 10,000 Television 40,000 Newspaper 20,000 Poster 5,000 leaflet 5,000 Training Policies We will hire a honest, skill and smart trainer for increasing the efficiency of our sales manager for specific period of time. The Competition BRAC is our strongest competitor, because they have -large overhead structure -large amount of capital -strong brand recognition But we intend to compete with the BRAC by the following ways- -attractive packaging price incentive -Mushroom food product festival -quality maintain -advertising -transportation facilities. How I Plan to Take Advantage of Competitors Weak Points The shortcomings of our competitors are as follows -slow motive to change product quality -price of product relatively higher than us -insufficient supply We plan to overcome their leadership with fresh new designs, artwork packaging and to provide at a lower price. SECTION 13: GROWTH PROGRAM Expansion Sources of financing :B ank and own capital Cash flow: Mushroom sale(cash inflow) Input purchase(cash outflow) Benefit package and policies: Those who are regular customer we sell the product to them at a lower price and sometime we will offer discount for product. Handling Major Problems Adverse conditions Response 1. Reduction in sales -sales promotion 2. Fall in price -reduce supply 3. Rise in input price -increase in output price How and where we reduce costs- -In advertising(in case of leaflet and postering ) -transportation cost will reduce when the company acquired goodwill to all kinds of customers. Business Plan Over the last five years our organization has seen significant change in technology. While this change has been beneficial to Community College and its employees, we have reached a point where we are challenged with the new features and functions of the College's standard software. In order for our employees to continue to serve student needs effectively and efficiently the Technology Training Project has been created.This project will create technology training sessions to allow for increased technology understanding and to grow employee confidence. Upon completion, this project will provide for a foundation that will allow our organization to address the probable changes in future technology. TRAINING STRATEGY All employees will have access to technology training opportunities.The Training Department will provide technology training through the following modes of delivery: Face to face sessions Online via the portal Downloaded material In order to provide these training opportuniti es the following resources are required: Training opportunities to keep the College trainer / Seems current Current and up to ate handout materials Access to current hardware and software technologies The following is a list of assumption and constraints for the Training & Development Business Plan. Please note that this list may be modified as the project and planning move forward.Assumptions: All employees have the minimum technology skills as defined by Human Resources All employees have access to the current technology in the form of software and hardware required by their position All employees are encouraged and allowed to articulate in training opportunities This project has the full support of all executive leadership Constraints Attendance will be dependent on employee schedules All new employees must attend new employee orientation modules All equipment and software must be compatible with current technology DELIVERABLES Sessions Method Resources Anticipated Date Technolog y Sneak Peeks* OFF Trainer Cot/Novo/Deck Beginning Innovate Technology Tuesdays Office – Email/Calendar 1 Page Tip Sheet Training Department Novo/Deck Thumb Drives Training Department/Lot Nodded Word 2013: Navigating the File Tab OFF/Videos Late Novo / Early Deck Word 2013: Solving the Mystery of Headers and Sections Word 2013: Understanding Track Changes – not for the Light Hearted Fondles Excel 2013: Using a Table to Filter and Sort Data Excel 2013: Basic Formulas Fondles Outlook 2013: Using Rules and Categories to Organize Outlook Fondles Outlook 2013: What to Expect from the Outlook 365 Interface Endnote 2013: One What? What exactly is Endnote? Core Technology Training Trainer / Book Intermediate Innovate WI Utilize a Workup Site Portal Essentials: Communicating with your Workup via the Portal OFF / VideosPortal Essentials: Create Alerts to Maintain Awareness of Office Happenings OFF / Videos Portal Essentials: Create and Maintain Document Libraries with Custom Vie ws OFF / Portal Essentials: Calendar Management OFF / Videos WI 14 Proper Document Storage Personally Identifiable Information * Will schedule times at departments meetings COMMUNICATION DELIVERABLES The Training Department will communicate training opportunities by utilizing the current approved communication methods: Announcements Workup Listserv Emails Downloaded Flyers Portal Website Department Invitations Sneak Peaks SESSION OUTCOMES Office 2013 – These sessions will provide users with the technical training necessary to: a. Create and modify documents (Word) b. Create and modify reports (Word) c. Create and modify spreadsheets (Excel) d. Create and modify presentations (Powering) e. Create and modify calendar items (Outlook) f. Create and modify emails (Outlook) g. Create and maintain a basic database (Access) h. Navigate the new features in Office 2013 I.Use Endnote to manage and capture information electronically (Endnote) Innovate – these sessions will provide users with the technical training necessary to: . Create basic forms b. Manage a form library c. Edit form library permissions d. Create basic workflow e. Export to Excel How to Utilize a Workup Site – these sessions will provide users with the technical training necessary to: a. Create Announcements b. Create Email Alerts c. Create Document Libraries d. Create Custom views e. Connect Workup Calendar to Outlook ASSESSMENT AND TRACKING The current Training Department Events database will be used for tracking participation. A new participation method will be incorporated when the Sharpening Business Plan The main reason to have the clothing business on Commerce is because it has the biggest potential to give a free rein to enormous savings and business efficiencies. However the practicalities remain indefinable. The commerce focus the way to handle the change in the global planning and purchasing of transport as well as it contribute to the supply chain as logistics. The key activator to E-business is defined as logistics. Well there comes a question how benefits are enabled to ensure individual logistics and transport companies or will it perish in the revolution of E- commerce.E-commerce is the electronic business. Though which clothing business can enter to the power of computers, the internet and shared software to deliver and et product specifications and drawings, buying orders and receipts, bids, and other they of information related to data that is required to be conversed to suppliers, the public, employees and most importantly with customers. Below written is the SOOT analy sis of Men and Women Clothing business at Jersey Shore Boardwalk (Edutainment, 2002).SOOT Analysts: Strength: 0 The huge advantage of the E-commerce clothing store will be Global location I. E. Boundary less 0 There will be no time constraints to it. 0 Biggest benefit is price and product comparison can be made easily. 0 It will be cost effective for the clothing store. 0 The clothing store can easily direct communicate with consumer and can improved customer interaction. Moreover an E-commerce site will allow the clothing store to have flexible target market segmentation. It will be simple and easier to exchange of details and information.You will have a lower transaction cost and not only this you can easily do arrangement of products. 0 Customers can experience faster buying procedure 0 Company don't require to have a physical set up 0 Transactions are made easily. 0 Availability of Niche products Furthermore an advantage of low operating cost. Weakness: 0 Security is a big conce rn for every customer if they are buying online for verification of their personal information like credit card and other related secured information. 0 There a chance of fake websites similar to our open and used our name. Chances of fraud 0 Customers have fewer discounts offered and no chance of bargaining is available. 0 It might take long delivery timing. 0 If the quality is not maintained by the company related to the physical condition of the clothing products will become the biggest disadvantage for the company. If you are selling limited products in the clothing category or limited styles might 0 Might have a more shipping cost. 0 Customers get limited exposure and you get limited excess to advertising. 0 Hard to fulfill customer's satisfaction (Swags & Simian, 2012).For tax issues and purposes a verified address and identity of the location is necessary. International tax laws may hurdle against certain encountered references with legal issues and problems related to the te chnology. 0 There is a big hurdle in making the 4. Thoroughly described 2 online crimes prevalent in e-commerce and what you would do to prevent these crimes. 1. Credit cards frauds These are the biggest of all crimes going around the e-commerce business. Preventive majors: 0 Using address verification system in order to prevent credit card fraud. Verify about any anonymous or suspicious email. 0 Need to know the purchaser IP address to follow up if any fraud is involved in the transaction. 0 Keep interaction with the customer and verify customer billing address and bank details related to the customer. 2. Blocking and Censorship: 0 Filters should be added to your website in order to stop blocking access to control it. 0 Security needs to be more effective in order to provide protection to the customers. It is very important that an e-commerce website should comply with the policy related to censorship and blocking to be followed accordingly.